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We launch brands that benefit people and the planet. Certified B-Corporation and 1% for the Planet.","We're a branding studio based in Portland, Oregon. We launch brands that benefit people and the planet. Show All Projects Show All Projects Recognized by the world’s leading awards. Black background with white text that says 'PRINT' in the center. Logo for the Anthem Awards with a black background, a white triangle with a stylized 'A' inside, and the words 'ANTHEM AWARDS' in bold white text. The logo of The Webby Awards featuring a white stylized trophy on a black background with the text 'The Webby Awards'. Latest Projects [A person with short hair wearing a black backpack with purple letters spelling 'PITCH BLACK' and small white text 'The home of black ideas,' standing against a gradient purple-blue background. ](\u002Fpitchblack) Pitch Black Brand System, Website [Colorful infographic about healing with anxiety and perfectionism, featuring a smiling woman with curly hair, surrounded by text bubbles that read 'Healing with Anxiety & Perfectionism', 'Combating Your', 'Being Too Hard on You', and 'Calming Your Anxiety and Worry'. ](\u002Fsesh) Sesh Brand System, Website [A group of five people viewing a large, colorful geometric sculpture resembling a Rubik's Cube, with one person reaching toward it. ](\u002Farthur) Arthur Brand System, Website, Campaign Show All Projects Show All Projects Listen See how planet, people, and profit come together to disrupt business as usual. The Sunny Brands show spotlights visionary businesses and organizations creating meaningful social and environmental impact. Each episode explores a brand that's transforming how we approach positive change. Featured [ S2.Ep11 – R.S. Wallace ](\u002Fsunny-brands-podcast\u002Frswallace) August 4, 2025 S2.Ep11 – R.S. Wallace August 4, 2025 August 4, 2025 [ S2.Ep10 – Patagonia ](\u002Fsunny-brands-podcast\u002Fpatagonia) July 7, 2025 S2.Ep10 – Patagonia July 7, 2025 July 7, 2025 [ S2.Ep9 – Warby Parker ](\u002Fsunny-brands-podcast\u002Fwarby-parker) June 19, 2025 S2.Ep9 – Warby Parker June 19, 2025 June 19, 2025 [ S2.Ep8 – New Avenues Ink ](\u002Fsunny-brands-podcast\u002Fnew-avenues-ink) June 5, 2025 S2.Ep8 – New Avenues Ink June 5, 2025 June 5, 2025 [ S2.Ep7 – 818 Tequila ](\u002Fsunny-brands-podcast\u002F818) May 28, 2025 S2.Ep7 – 818 Tequila May 28, 2025 May 28, 2025 Browse All Episodes Browse All Episodes Newsworthy - ## Your Feel-Good Uniform As part of our Dream Night initiative, which donates 5% of our top revenue to minority-owned small businesses, we partnered with Baan de Sol, an ethical clothing brand made by women for women. Visit Website - ## Brand New Features Pitch Black's Bold Evolution The kind folks at Brand New have featured our brand identity work for Pitch Black. The article examines Pitch Black's brand identity evolution from the afro comb's cultural symbolism to a refined typographic approach using VTC Spike and Cheltenham fonts. The review highlights the brand's rich purple and black color palette and commends its confident tone of voice. Read Feature - ## Typography leads the way in Odd Notion’s identity for Pitch Black, celebrating Black excellence The kind folks at The Brand Identity have featured our branding and website project for Pitch Black. TBI is the home of \"Graphic Design's Greatest,\" as they call themselves. We're humbled to be recognized with such high esteem. Read Feature - ## Eleazar Ruiz Sits Down with Jelani Memory on the Pitch Black Podcast Get ready for an insightful new episode of The Pitch Black Podcast! This week, host Jelani Memory sits down with Eleazar Ruiz the visionary founder of Odd Notion to delve into the exciting rebranding of Pitch Black and the profound role storytelling plays in design. Listen - ## Pro-Bono Initiative Our B Corp™ certification acknowledges our ongoing efforts to champion diversity, equity, community, and sustainability in our daily operations. One of the ways we demonstrate our commitment is through Dream Night, our pro-bono initiative specifically designed to assist minority-led brands in need of creative services. Learn more - ## We're a proud B Corp! We are thrilled to announce that Odd Notion has achieved B Corp status. We are excited to join the esteemed community of 7,351 B Corps worldwide. Together, we are dedicated to driving positive change in our local economy, ensuring that it benefits all individuals, communities, and the planet. Read more - ## Your Feel-Good Uniform As part of our Dream Night initiative, which donates 5% of our top revenue to minority-owned small businesses, we partnered with Baan de Sol, an ethical clothing brand made by women for women. Visit Website - ## Brand New Features Pitch Black's Bold Evolution The kind folks at Brand New have featured our brand identity work for Pitch Black. The article examines Pitch Black's brand identity evolution from the afro comb's cultural symbolism to a refined typographic approach using VTC Spike and Cheltenham fonts. The review highlights the brand's rich purple and black color palette and commends its confident tone of voice. Read Feature - ## Typography leads the way in Odd Notion’s identity for Pitch Black, celebrating Black excellence The kind folks at The Brand Identity have featured our branding and website project for Pitch Black. TBI is the home of \"Graphic Design's Greatest,\" as they call themselves. We're humbled to be recognized with such high esteem. Read Feature - ## Eleazar Ruiz Sits Down with Jelani Memory on the Pitch Black Podcast Get ready for an insightful new episode of The Pitch Black Podcast! This week, host Jelani Memory sits down with Eleazar Ruiz the visionary founder of Odd Notion to delve into the exciting rebranding of Pitch Black and the profound role storytelling plays in design. Listen - ## Pro-Bono Initiative Our B Corp™ certification acknowledges our ongoing efforts to champion diversity, equity, community, and sustainability in our daily operations. One of the ways we demonstrate our commitment is through Dream Night, our pro-bono initiative specifically designed to assist minority-led brands in need of creative services. Learn more - ## We're a proud B Corp! We are thrilled to announce that Odd Notion has achieved B Corp status. We are excited to join the esteemed community of 7,351 B Corps worldwide. Together, we are dedicated to driving positive change in our local economy, ensuring that it benefits all individuals, communities, and the planet. 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Based in Portland, the studio positions itself as a partner for brands that prioritize both people and the planet, leveraging its B-Corp certification to attract mission-oriented entrepreneurs and socially conscious enterprises. Their work is characterized by a commitment to sustainability and meaningful brand storytelling.\n\nThe visual identity is a masterclass in sophisticated minimalism, utilizing expansive white space and bold, authoritative typography to command attention. The design language is clean and intentional, eschewing unnecessary clutter to let the brand's core values and portfolio work shine. It strikes a perfect balance between professional agency rigor and a modern, approachable aesthetic that resonates with a contemporary, values-led audience.","Agency & Studio",[30,34],[],[588],"Helvetica Now",[272,590,591,292],"Squarespace","Squarespace Commerce",[593,594,595,596],{"score":200,"category":93},{"score":192,"category":96},{"score":99,"category":98},{"score":193,"category":101},[598,599,600,601],{"score":211,"category":93},{"score":194,"category":96},{"score":99,"category":98},{"score":193,"category":101},[110,114],"Website: Odd Notion Studio. Page: Homepage. Page type: Home \u002F Landing Page. Page title: ODD NOTION STUDIO. Page description: We're an award-winning branding studio based in Portland, Oregon. We launch brands that benefit people and the planet. Certified B-Corporation and 1% for the Planet.. Page content: We're a branding studio based in Portland, Oregon. We launch brands that benefit people and the planet. Show All Projects Show All Projects Recognized by the world’s leading awards. Black background with white text that says 'PRINT' in the center. Logo for the Anthem Awards with a black background, a white triangle with a stylized 'A' inside, and the words 'ANTHEM AWARDS' in bold white text. The logo of The Webby Awards featuring a white stylized trophy on a black background with the text 'The Webby Awards'. Latest Projects [A person with short hair wearing a black backpack with purple letters spelling 'PITCH BLACK' and small white text 'The home of black ideas,' standing against a gradient purple-blue background. ](\u002Fpitchblack) Pitch Black Brand System, Website [Colorful infographic about healing with anxiety and perfectionism, featuring a smiling woman with curly hair, surrounded by text bubbles that read 'Healing with Anxiety & Perfectionism', 'Combating Your', 'Being Too Hard on You', and 'Calming Your Anxiety and Worry'. ](\u002Fsesh) Sesh Brand System, Website [A group of five people viewing a large, colorful geometric sculpture resembling a Rubik's Cube, with one person reaching toward it. ](\u002Farthur) Arthur Brand System, Website, Campaign Show All Projects Show All Projects Listen See how planet, people, and profit come together to disrupt business as usual. The Sunny Brands show spotlights visionary businesses and organizations creating meaningful social and environmental impact. Each episode explores a brand that's transforming how we approach positive change. Featured [ S2.Ep11 – R.S. Wallace ](\u002Fsunny-brands-podcast\u002Frswallace) August 4, 2025 S2.Ep11 – R.S. Wallace August 4, 2025 August 4, 2025 [ S2.Ep10 – Patagonia ](\u002Fsunny-brands-podcast\u002Fpatagonia) July 7, 2025 S2.Ep10 – Patagonia July 7, 2025 July 7, 2025 [ S2.Ep9 – Warby Parker ](\u002Fsunny-brands-podcast\u002Fwarby-parker) June 19, 2025 S2.Ep9 – Warby Parker June 19, 2025 June 19, 2025 [ S2.Ep8 – New Avenues Ink ](\u002Fsunny-brands-podcast\u002Fnew-avenues-ink) June 5, 2025 S2.Ep8 – New Avenues Ink June 5, 2025 June 5, 2025 [ S2.Ep7 – 818 Tequila ](\u002Fsunny-brands-podcast\u002F818) May 28, 2025 S2.Ep7 – 818 Tequila May 28, 2025 May 28, 2025 Browse All Episodes Browse All Episodes Newsworthy - ## Your Feel-Good Uniform As part of our Dream Night initiative, which donates 5% of our top revenue to minority-owned small businesses, we partnered with Baan de Sol, an ethical clothing brand made by women for women. Visit Website - ## Brand New Features Pitch Black's Bold Evolution The kind folks at Brand New have featured our brand identity work for Pitch Black. The article examines Pitch Black's brand identity evolution from the afro comb's cultural symbolism to a refined typographic approach using VTC Spike and Cheltenham fonts. The review highlights the brand's rich purple and black color palette and commends its confident tone of voice. Read Feature - ## Typography leads the way in Odd Notion’s identity for Pitch Black, celebrating Black excellence The kind folks at The Brand Identity have featured our branding and website project for Pitch Black. TBI is the home of \"Graphic Design's Greatest,\" as they call themselves. We're humbled to be recognized with such high esteem. Read Feature - ## Eleazar Ruiz Sits Down with Jelani Memory on the Pitch Black Podcast Get ready for an insightful new episode of The Pitch Black Podcast! This week, host Jelani Memory sits down with Eleazar Ruiz the visionary founder of Odd Notion to delve into the exciting rebranding of Pitch Black and the profound role storytelling plays in design. Listen - ## Pro-Bono Initiative Our B Corp™ certification acknowledges our ongoing efforts to champion diversity, equity, community, and sustainability in our daily operations. One of the ways we demonstrate our commitment is through Dream Night, our pro-bono initiative specifically designed to assist minority-led brands in need of creative services. Learn more - ## We're a proud B Corp! We are thrilled to announce that Odd Notion has achieved B Corp status. We are excited to join the esteemed community of 7,351 B Corps worldwide. Together, we are dedicated to driving positive change in our local economy, ensuring that it benefits all individuals, communities, and the planet. Read more - ## Your Feel-Good Uniform As part of our Dream Night initiative, which donates 5% of our top revenue to minority-owned small businesses, we partnered with Baan de Sol, an ethical clothing brand made by women for women. Visit Website - ## Brand New Features Pitch Black's Bold Evolution The kind folks at Brand New have featured our brand identity work for Pitch Black. The article examines Pitch Black's brand identity evolution from the afro comb's cultural symbolism to a refined typographic approach using VTC Spike and Cheltenham fonts. The review highlights the brand's rich purple and black color palette and commends its confident tone of voice. Read Feature - ## Typography leads the way in Odd Notion’s identity for Pitch Black, celebrating Black excellence The kind folks at The Brand Identity have featured our branding and website project for Pitch Black. TBI is the home of \"Graphic Design's Greatest,\" as they call themselves. We're humbled to be recognized with such high esteem. Read Feature - ## Eleazar Ruiz Sits Down with Jelani Memory on the Pitch Black Podcast Get ready for an insightful new episode of The Pitch Black Podcast! This week, host Jelani Memory sits down with Eleazar Ruiz the visionary founder of Odd Notion to delve into the exciting rebranding of Pitch Black and the profound role storytelling plays in design. Listen - ## Pro-Bono Initiative Our B Corp™ certification acknowledges our ongoing efforts to champion diversity, equity, community, and sustainability in our daily operations. One of the ways we demonstrate our commitment is through Dream Night, our pro-bono initiative specifically designed to assist minority-led brands in need of creative services. Learn more - ## We're a proud B Corp! We are thrilled to announce that Odd Notion has achieved B Corp status. We are excited to join the esteemed community of 7,351 B Corps worldwide. Together, we are dedicated to driving positive change in our local economy, ensuring that it benefits all individuals, communities, and the planet. Read more Item 1 of 12. A Clean \u002F Minimalist, Typographic \u002F Big Type website in the Agency & Studio industry. The overall color palette features White, Black. The typography features Helvetica Now (Sans Serif). Built using jQuery, Squarespace, Squarespace Commerce, Stimulus. AI description: Odd Notion Studio is a purpose-driven branding agency that bridges the gap between high-level creative strategy and ethical impact. Based in Portland, the studio positions itself as a partner for brands that prioritize both people and the planet, leveraging its B-Corp certification to attract mission-oriented entrepreneurs and socially conscious enterprises. Their work is characterized by a commitment to sustainability and meaningful brand storytelling. The visual identity is a masterclass in sophisticated minimalism, utilizing expansive white space and bold, authoritative typography to command attention. The design language is clean and intentional, eschewing unnecessary clutter to let the brand's core values and portfolio work shine. It strikes a perfect balance between professional agency rigor and a modern, approachable aesthetic that resonates with a contemporary, values-led audience.",{"id":605,"website_id":606,"page_id":605,"name":607,"slug":608,"url":609,"website_name":607,"website_slug":608,"website_url":610,"result_url":609,"fetched_at":611,"score":612,"score_boost":345,"ai_score":207,"freshness_score":613,"scored_at":614,"page_name":50,"page_url":609,"page_title":607,"page_description":359,"page_content":615,"page_sort":345,"is_home":351,"is_home_rank":352,"page_type_id":353,"page_type_name":56,"cover":616,"cover_mobile":619,"cover_sequence":621,"translations":712,"industry":584,"styles":715,"credits":717,"font_families":718,"technologies":719,"pagespeed":723,"pagespeed_mobile":728,"buckets":733,"search_payload":734},"5e000529-1946-441d-adae-fe138fecee3c","ecbf4ba4-0000-4e73-8006-6269a12f0cff","Niceshit","niceshit","https:\u002F\u002Fniceshit.tv\u002F","https:\u002F\u002Fniceshit.tv","2026-05-04T10:40:29.000Z",86,74,"2026-05-23T19:24:16.000Z","We’re creators of _moving narratives_ that spark _emotion_, inspire conversations and drive _action_. [ Niceshit Our handwriting. Our voice. Our new identity. ](https:\u002F\u002Fniceshit.tv\u002Findex.php\u002Flayouts\u002Fproject\u002Four-handwriting-our-voice-our-new-identity) [ Trivago Refreshing a global travel brand ](https:\u002F\u002Fniceshit.tv\u002Findex.php\u002Flayouts\u002Fproject\u002Ftrivago-illustration-system) [ IBM Global Campaign ](https:\u002F\u002Fniceshit.tv\u002Findex.php\u002Flayouts\u002Fproject\u002Fai-for-play) [ EA Sports App illustration system ](https:\u002F\u002Fniceshit.tv\u002Findex.php\u002Flayouts\u002Fproject\u002Fapp-illustration-system) This site uses cookies. 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