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The integration of 3D architectural renders and tactile imagery creates a sense of depth and materiality, positioning the agency as a premium, art-forward partner for brands that value intellectual and aesthetic rigor.",{"id":432,"website_id":433,"page_id":432,"name":434,"slug":435,"url":436,"website_name":434,"website_slug":435,"website_url":437,"result_url":436,"fetched_at":438,"score":196,"score_boost":342,"ai_score":343,"freshness_score":344,"scored_at":439,"page_name":49,"page_url":436,"page_title":440,"page_description":441,"page_content":442,"page_sort":342,"is_home":349,"is_home_rank":350,"page_type_id":351,"page_type_name":56,"cover":443,"cover_mobile":446,"cover_sequence":448,"translations":539,"industry":21,"styles":542,"credits":544,"font_families":545,"technologies":546,"pagespeed":547,"pagespeed_mobile":553,"buckets":559,"search_payload":560},"ebbe6933-c0b4-4ca1-8606-445ccdb8224f","eac28d8a-6199-475b-8e27-e3272dcd7948","Vicente Silva","vicentesilva","https:\u002F\u002Fvicentesilva.com\u002F","https:\u002F\u002Fvicentesilva.com","2026-05-04T15:12:50.000Z","2026-05-23T19:36:28.000Z","VS","This is the portfolio of Vicente Silva (VS). Visual designer based in Los Angeles –– CA. A selection of works created between 2015 –– 2020. 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The site functions as a professional showcase for a designer-director, emphasizing a philosophy of 'designing for social and (eco)nomic changes.' It targets high-tier creative agencies, global brands, and social impact organizations looking for sophisticated visual storytelling.\n\nThe visual identity is defined by a bold, typographic-first approach that utilizes massive, high-contrast sans-serif type to command attention. The layout is unapologetically minimalist, relying on a stark monochrome foundation punctuated by strategic pops of vibrant red and high-quality imagery. This creates a sense of modern authority and editorial elegance, positioning the designer as a thought leader rather than just a service provider.",[30,543,34],"Monochrome \u002F Grayscale",[],[275,278],[253],[548,549,550,552],{"score":194,"category":372},{"score":198,"category":375},{"score":551,"category":378},81,{"score":192,"category":380},[554,556,557,558],{"score":555,"category":372},63,{"score":344,"category":375},{"score":377,"category":378},{"score":192,"category":380},[117,113,109],"Website: Vicente Silva. Page: Homepage. Page type: Home \u002F Landing Page. Page title: VS. Page description: This is the portfolio of Vicente Silva (VS). Visual designer based in Los Angeles –– CA. A selection of works created between 2015 –– 2020. DESIGN_THE_SYSTEM. Page content: SP15––20 VICENTE SILVA ABOUT. A Clean \u002F Minimalist, Monochrome \u002F Grayscale, Typographic \u002F Big Type website in the Agency & Studio industry. The overall color palette features White, Black, Gray. The typography features Times New Roman (Serif), Neue Haas Grotesk (Sans Serif, Commercial Type). Built using jQuery. AI description: Vicente Silva's portfolio is a masterclass in high-impact visual direction, serving as a curated archive of design work that bridges the gap between aesthetic excellence and social purpose. The site functions as a professional showcase for a designer-director, emphasizing a philosophy of 'designing for social and (eco)nomic changes.' It targets high-tier creative agencies, global brands, and social impact organizations looking for sophisticated visual storytelling. The visual identity is defined by a bold, typographic-first approach that utilizes massive, high-contrast sans-serif type to command attention. The layout is unapologetically minimalist, relying on a stark monochrome foundation punctuated by strategic pops of vibrant red and high-quality imagery. This creates a sense of modern authority and editorial elegance, positioning the designer as a thought leader rather than just a service provider.",{"id":562,"website_id":563,"page_id":562,"name":564,"slug":565,"url":566,"website_name":564,"website_slug":565,"website_url":567,"result_url":566,"fetched_at":568,"score":569,"score_boost":342,"ai_score":570,"freshness_score":344,"scored_at":571,"page_name":49,"page_url":566,"page_title":564,"page_description":572,"page_content":573,"page_sort":342,"is_home":349,"is_home_rank":350,"page_type_id":351,"page_type_name":56,"cover":574,"cover_mobile":577,"cover_sequence":579,"translations":670,"industry":21,"styles":673,"credits":674,"font_families":675,"technologies":678,"pagespeed":680,"pagespeed_mobile":686,"buckets":691,"search_payload":692},"2b42d1c3-da1e-4ec3-9d78-d61f6d9878c2","f626c0ec-ceab-4905-9db8-78575a64bf9c","Jose Ocando","jose-ocando","https:\u002F\u002Fjoseocando.com\u002F","https:\u002F\u002Fjoseocando.com","2026-05-04T07:51:37.000Z",84,86,"2026-05-23T19:25:47.000Z","A brand and interactive designer with over a decade of experience.","Featured Work * Curated projects Aspect From the case study The Aspect brand is an artful mixture of retro inspired elements and modern design choices capped with a beautiful color palette of pinks, purples, and neutrals. [ Read Case Study ](\u002Fwork\u002Faspect)[ View Figma File ](#)Aspect Intellicheck From the case study “The invisible layer—depicted as a layer of frosted glass—became one of the central visual themes of the website.” [ Read Case Study ](\u002Fwork\u002Fintellicheck)[ View Figma File ](#)Intellicheck New Story From the case study \"I developed a visual language that combines community stories with the abstract nature of market forces to help visualize the incredible potential of New Story's work.\" [ Read Case Study ](\u002Fwork\u002Fnew-story)[ View Figma File ](#)New Story Aggregate Singularity From the case study \"I created a 3d visual language that emphasizes what the ASI software does on behalf of utility accounting and tax teams.\" [ Read Case Study ](\u002Fwork\u002Faggregate-singularity)[ View Figma File ](#)Aggregate Singularity All work 16 Aspect MASTRY Overflow Whiteboard Steam Logistics Greenhouse Climate Neutral Good Paper Support Ninja Happy Valley Farms New Story aro TED allwhere Aggregate Singularity Intellicheck [ ](\u002Fwork\u002Fsteam-logistics) Steam Logistics Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Faspect) Aspect Web Design Development Brand Extension [ ](\u002Fwork\u002Fintellicheck) Intellicheck Web Design Development [ ](\u002Fwork\u002Fnew-story) New Story Creative Direction Brand Extension Web Design Development Animation [ ](\u002Fwork\u002Faggregate-singularity) Aggregate Singularity Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Foverflow) Overflow Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Fted) TED Creative Direction Web Design Development Brand Extension [ ](\u002Fwork\u002Faro) aro Identity Design Creative Direction Web Design Development Packaging Design [ ](\u002Fwork\u002Fallwhere) allwhere Creative Direction Web Design Development Illustration [ ](\u002Fwork\u002Fwhiteboard) Whiteboard Creative Direction Development Web Design [ ](\u002Fwork\u002Fhappy-valley-farms) Happy Valley Farms Creative Direction Web Design Development [ ](\u002Fwork\u002Fgood-paper) Good Paper Creative Direction Web Design E-commerce [ ](\u002Fwork\u002Fsupport-ninja) Support Ninja Creative Direction Web Design Development Illustration [ ](\u002Fwork\u002Fmastry) MASTRY Web Design Development Art Direction Animation [ ](\u002Fwork\u002Fclimate-neutral) Climate Neutral Creative Direction Brand Extension Web Design Development Illustration [ ](\u002Fwork\u002Fgreenhouse) Greenhouse Creative Direction Web Design Development Art Direction Illustration Back Next Blog In my drafts - How to present website designs - My favorite type foundries - The “Twice Baked Potato” theory 24 things that make a great marketing website Jun 25, 2024 I started making websites in 2013. I’ve learned a lot. Most of those learnings came from doing the wrong thing. It’s the curse of any creative that as soon as a project is done, you realize all the ways you could have done things better. I’ve (mostly) learned to be ok with that, to come to expect it, and to carry those learnings with me into the next project. Let me share some of those learnings with you. [ Keep Reading ](\u002Fblog\u002F24-things-that-make-a-great-marketing-website)",{"id":575,"height":13,"width":12,"blurhash":576},"841cb23e-402e-49da-879b-b1ee8d3d91fa","radial-gradient(at 0 0,#fefdf8,#00000000 50%),radial-gradient(at 33% 0,#f9f9f3,#00000000 50%),radial-gradient(at 67% 0,#f6f7f1,#00000000 50%),radial-gradient(at 100% 0,#fafaf4,#00000000 50%),radial-gradient(at 0 50%,#eeeeeb,#00000000 50%),radial-gradient(at 33% 50%,#e4e4e0,#00000000 50%),radial-gradient(at 67% 50%,#e8e7e3,#00000000 50%),radial-gradient(at 100% 50%,#eeeeeb,#00000000 50%),radial-gradient(at 0 100%,#e4e3dd,#00000000 50%),radial-gradient(at 33% 100%,#ddddd6,#00000000 50%),radial-gradient(at 67% 100%,#ddddd6,#00000000 50%),radial-gradient(at 100% 100%,#e1e1db,#00000000 50%)",{"id":578,"height":15,"width":14,"blurhash":106},"f50f55d5-ce69-4829-b5f7-118549cb3985",[580,583,586,589,592,595,598,601,604,607,610,613,616,619,622,625,628,631,634,637,640,643,646,649,652,655,658,661,664,667],{"directus_files_id":581},{"id":582},"5ce454cb-e5ef-4b8a-bb1b-3058c8ef57b0",{"directus_files_id":584},{"id":585},"dc062233-56fc-4531-9c07-51c1391fbe3d",{"directus_files_id":587},{"id":588},"be9fb6ea-9edb-4e9b-9a6c-f827ef77b65f",{"directus_files_id":590},{"id":591},"41a3a0b5-c77a-4faa-8708-c423ee962fb8",{"directus_files_id":593},{"id":594},"3353552b-587f-474b-93f9-27a6198f8c2f",{"directus_files_id":596},{"id":597},"12b38478-0f7d-48b3-81ca-20d16b10094f",{"directus_files_id":599},{"id":600},"591804ba-a8de-4076-a677-2914eeaa9e61",{"directus_files_id":602},{"id":603},"961e81df-371e-4080-8bb0-b50885820141",{"directus_files_id":605},{"id":606},"e8b71718-ee30-471c-bd5f-0c730890e0e2",{"directus_files_id":608},{"id":609},"5c12dc13-66a1-42ce-b177-0d98f091afea",{"directus_files_id":611},{"id":612},"e913fe02-0c0b-48d1-8d10-23d9354a0cf8",{"directus_files_id":614},{"id":615},"8aa75a1e-a36c-43c1-a024-72b4be8965d4",{"directus_files_id":617},{"id":618},"08c655cf-516f-4c0a-95d1-7b56fe11fd62",{"directus_files_id":620},{"id":621},"2e209b6e-527f-4b9c-847c-d4e1e8e1956b",{"directus_files_id":623},{"id":624},"2ae72247-edbd-47c2-8f08-bafa74d21461",{"directus_files_id":626},{"id":627},"83e789a8-0ba6-4803-a0a8-4ae09ff00c38",{"directus_files_id":629},{"id":630},"1d190eae-666a-41ba-ace0-0b54e4c113ec",{"directus_files_id":632},{"id":633},"7d43f188-a869-4b9a-ae27-065c5d1694d6",{"directus_files_id":635},{"id":636},"8fd976e1-d5fc-4eae-bd15-1b868ae93259",{"directus_files_id":638},{"id":639},"7081c2b4-e8db-4ec4-ab06-da3720b7e548",{"directus_files_id":641},{"id":642},"472117ae-cc4c-42e5-811a-b56b65fd7b2d",{"directus_files_id":644},{"id":645},"5552b299-1275-46d4-b2b9-5ea3e27f2213",{"directus_files_id":647},{"id":648},"2a5cfc7c-571a-49c5-8d68-f9b5e8ceaa4a",{"directus_files_id":650},{"id":651},"2ee48cae-fd0c-46ad-aea7-37f6cb826357",{"directus_files_id":653},{"id":654},"8ae01cc8-9ac3-47c0-a627-e31a1ff2f53d",{"directus_files_id":656},{"id":657},"bd6a326c-870f-4284-9947-eb1efbc96e80",{"directus_files_id":659},{"id":660},"93462fb0-c354-4ed2-a5dc-ae3ea8be89d5",{"directus_files_id":662},{"id":663},"d5376540-2b1b-4e15-ab5b-dc56fc3dc16e",{"directus_files_id":665},{"id":666},"dcd2a7a8-6243-447f-8998-10b786acb1f7",{"directus_files_id":668},{"id":669},"4bea13b3-622b-4a59-b084-832acbc203e6",[671],{"languages_code":363,"description":672},"Jose Ocando’s digital presence is a masterclass in sophisticated minimalism, serving as a high-end portfolio for a brand and interactive designer. The website functions as a professional gateway, showcasing a decade of expertise through a curated selection of work, case studies, and thoughtful editorial content. It is designed to attract high-value clients and creative collaborators who value intentionality, precision, and a refined aesthetic sensibility.\n\nThe visual identity is defined by an airy, spacious layout that utilizes expansive negative space to command attention. A muted, sophisticated color palette of off-whites and deep charcoals creates a calm, premium atmosphere, while bold, elegant typography acts as the primary design element. The interface is clean and intuitive, stripping away unnecessary ornamentation to let the designer's philosophy and portfolio pieces speak with quiet authority.",[30,26,34],[564],[676,677],"Geist","Geist Mono",[253,679],"Webflow",[681,683,684,685],{"score":682,"category":372},97,{"score":193,"category":375},{"score":377,"category":378},{"score":192,"category":380},[687,688,689,690],{"score":397,"category":372},{"score":193,"category":375},{"score":377,"category":378},{"score":192,"category":380},[117,109],"Website: Jose Ocando. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Jose Ocando. Page description: A brand and interactive designer with over a decade of experience.. Page content: Featured Work * Curated projects Aspect From the case study The Aspect brand is an artful mixture of retro inspired elements and modern design choices capped with a beautiful color palette of pinks, purples, and neutrals. [ Read Case Study ](\u002Fwork\u002Faspect)[ View Figma File ](#)Aspect Intellicheck From the case study “The invisible layer—depicted as a layer of frosted glass—became one of the central visual themes of the website.” [ Read Case Study ](\u002Fwork\u002Fintellicheck)[ View Figma File ](#)Intellicheck New Story From the case study \"I developed a visual language that combines community stories with the abstract nature of market forces to help visualize the incredible potential of New Story's work.\" [ Read Case Study ](\u002Fwork\u002Fnew-story)[ View Figma File ](#)New Story Aggregate Singularity From the case study \"I created a 3d visual language that emphasizes what the ASI software does on behalf of utility accounting and tax teams.\" [ Read Case Study ](\u002Fwork\u002Faggregate-singularity)[ View Figma File ](#)Aggregate Singularity All work 16 Aspect MASTRY Overflow Whiteboard Steam Logistics Greenhouse Climate Neutral Good Paper Support Ninja Happy Valley Farms New Story aro TED allwhere Aggregate Singularity Intellicheck [ ](\u002Fwork\u002Fsteam-logistics) Steam Logistics Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Faspect) Aspect Web Design Development Brand Extension [ ](\u002Fwork\u002Fintellicheck) Intellicheck Web Design Development [ ](\u002Fwork\u002Fnew-story) New Story Creative Direction Brand Extension Web Design Development Animation [ ](\u002Fwork\u002Faggregate-singularity) Aggregate Singularity Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Foverflow) Overflow Creative Direction Web Design Development 3D [ ](\u002Fwork\u002Fted) TED Creative Direction Web Design Development Brand Extension [ ](\u002Fwork\u002Faro) aro Identity Design Creative Direction Web Design Development Packaging Design [ ](\u002Fwork\u002Fallwhere) allwhere Creative Direction Web Design Development Illustration [ ](\u002Fwork\u002Fwhiteboard) Whiteboard Creative Direction Development Web Design [ ](\u002Fwork\u002Fhappy-valley-farms) Happy Valley Farms Creative Direction Web Design Development [ ](\u002Fwork\u002Fgood-paper) Good Paper Creative Direction Web Design E-commerce [ ](\u002Fwork\u002Fsupport-ninja) Support Ninja Creative Direction Web Design Development Illustration [ ](\u002Fwork\u002Fmastry) MASTRY Web Design Development Art Direction Animation [ ](\u002Fwork\u002Fclimate-neutral) Climate Neutral Creative Direction Brand Extension Web Design Development Illustration [ ](\u002Fwork\u002Fgreenhouse) Greenhouse Creative Direction Web Design Development Art Direction Illustration Back Next Blog In my drafts - How to present website designs - My favorite type foundries - The “Twice Baked Potato” theory 24 things that make a great marketing website Jun 25, 2024 I started making websites in 2013. I’ve learned a lot. Most of those learnings came from doing the wrong thing. It’s the curse of any creative that as soon as a project is done, you realize all the ways you could have done things better. I’ve (mostly) learned to be ok with that, to come to expect it, and to carry those learnings with me into the next project. Let me share some of those learnings with you. [ Keep Reading ](\u002Fblog\u002F24-things-that-make-a-great-marketing-website). A Clean \u002F Minimalist, High-End \u002F Luxury, Typographic \u002F Big Type website in the Agency & Studio industry. Designed by Jose Ocando. The overall color palette features White, Gray. The typography features Geist (Sans Serif), Geist Mono. Built using jQuery, Webflow. AI description: Jose Ocando’s digital presence is a masterclass in sophisticated minimalism, serving as a high-end portfolio for a brand and interactive designer. The website functions as a professional gateway, showcasing a decade of expertise through a curated selection of work, case studies, and thoughtful editorial content. It is designed to attract high-value clients and creative collaborators who value intentionality, precision, and a refined aesthetic sensibility. The visual identity is defined by an airy, spacious layout that utilizes expansive negative space to command attention. A muted, sophisticated color palette of off-whites and deep charcoals creates a calm, premium atmosphere, while bold, elegant typography acts as the primary design element. The interface is clean and intuitive, stripping away unnecessary ornamentation to let the designer's philosophy and portfolio pieces speak with quiet authority."]