[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"website-detail-swissmuslimstories":3,"facets-{\"includeAuthors\":\"false\"}":130,"facets-baseline-false":291,"similar-websites-swissmuslimstories":324},{"id":4,"name":5,"slug":6,"url":7,"dateUpdated":8,"fetchedAt":9,"coverId":10,"coverMobileId":11,"coverWidth":12,"coverHeight":13,"coverMobileWidth":14,"coverMobileHeight":15,"descriptionEn":16,"seoMeta":17,"industry":20,"styles":24,"credits":36,"pages":37,"typefaces":49,"technologiesByCategory":50,"pagespeedDesktop":79,"pagespeedMobile":92,"performanceDesktop":82,"performanceMobile":94,"colorBuckets":99,"colorPalette":112},"d96d0f8b-b658-4771-a674-113d1464db7c","Swiss Muslim Stories","swissmuslimstories","https:\u002F\u002Fswissmuslimstories.ch","2026-05-23T19:17:16.000Z","2026-05-05T19:07:00.000Z","d4d806ee-b7a4-4e28-a39b-63059a5101f3","83d95770-5afe-4908-9b54-5b7f967f11af",1440,900,780,1688,"Swiss Muslim Stories is a digital storytelling platform dedicated to amplifying the diverse voices and lived experiences of Muslims living in Switzerland. 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filmmaker whose international background figures strongly in his distinctive, visual style.","Loading ALL PROJECTS Selected work Narrative Music Videos Commercials Format Agnostic [ Little Simz 'Flood' ](\u002Fproject\u002Flittle-simz-flood) [ Epiclesis 'Short Film' ](\u002Fproject\u002Fepiclesis-short-film) “Pain and suffering are always inevitable for a large intelligence and a deep heart. The really great men must, I think, have great sadness on earth.”— Fyodor Dostoevsky [ He Gets Us 'Be' ](\u002Fproject\u002Fhe-gets-us-be) “Fallacies do not cease to be fallacies because they become fashions.\"— G.K. Chesterton [ Aldi 'Candies' ](\u002Fproject\u002Faldi-candies) “Joy does not simply happen to us. We have to choose joy and keep choosing it every day.”— Henri J.M. Nouwen [ He Gets Us 'More' ](\u002Fproject\u002Fhe-gets-us-more) \"Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that.\"— Martin Luther King Jr. [ Moeder 'Short Film' ](\u002Fproject\u002Fmoeder-short-film) “If you want to overcome the whole world, overcome yourself.”— Fyodor Dostoevsky [ He Gets Us 'Questions' ](\u002Fproject\u002Fhe-gets-us-questions) [ Young Fathers 'Mr. Martyr' ](\u002Fproject\u002Fyoung-fathers-mr.-martyr) [ S7 Airlines 'I Am You' ](\u002Fproject\u002Fs7-airlines-i-am-you) [ Beyond The Endless Light 'Short Film' ](\u002Fproject\u002Fbeyond-the-endless-light-short-film) [ The House of Diligence 'Documentary' ](\u002Fproject\u002Fthe-house-of-diligence-documentary) [ HP 'The Wrong Kind of Busy' ](\u002Fproject\u002Fhp-the-wrong-kind-of-busy) [ NBA 'Don't Miss A Thing' ](\u002Fproject\u002Fnba-donand39t-miss-a-thing) The whole secret of mysticism is this: that man can understand everything by the help of what he does not understand. The morbid logician seeks to make everything lucid, and succeeds in making everything mysterious. The mystic allows one thing to be mysterious, and everything else becomes lucid.— G.K. Chesterton [ Joopiter 'Son of Pharaoh' ](\u002Fproject\u002Fjoopiter-son-of-pharaoh) “You don't think your way into a new kind of living. You live your way into a new kind of thinking.”— Henri J.M. Nouwen [ Riyadh Season 'Four Crowns' ](\u002Fproject\u002Friyadh-season-four-crowns) [ Ford 'Starting Line' ](\u002Fproject\u002Fford-starting-line) [ Ayia 'Easy' ](\u002Fproject\u002Fayia-easy) “You become like what you worship. When you gaze in awe, admiration, and wonder at something or someone, you begin to take on something of the character of the object of your worship.”— N.T. Wright [ Mercedes AMG 'Hyperloop' ](\u002Fproject\u002Fmercedes-amg-hyperloop) [ Giveon 'Lost Me' ](\u002Fproject\u002Fgiveon-lost-me) [ Top Boy 'Portrait of A Top Boy' ](\u002Fproject\u002Ftop-boy-portrait-of-a-top-boy) [ Skrillex x Bieber x Toliver 'Dont Go' ](\u002Fproject\u002Fskrillex-x-bieber-x-toliver-dont-go) [ Ford 'Tough' Shot in Alabama Hills, and the Greater LA area. 36.6100° N, 118.1000° W ](\u002Fproject\u002Fford-tough) “If we find ourselves with a desire that nothing in this world can satisfy, the most probable explanation is that we were made for another world.”— C.S. Lewis [ Little Simz 'Introvert' ](\u002Fproject\u002Flittle-simz-introvert) Touched by a masterpiece, a person begins to hear in himself that same call of truth which prompted the artist to his creative act. When a link is established between the work and its beholder, the latter experiences a sublime, purging trauma.\"— Andrei Tarkovsky [ Call of Duty 'Makarov' ](\u002Fproject\u002Fcall-of-duty-makarov) [ Genesis 'Light' Shot in Lisbon, Portugal. 38.7223° N, 9.1393° W ](\u002Fproject\u002Fgenesis-light) [ Victoria 'Xibalba' ](\u002Fproject\u002Fvictoria-xibalba) [ KIA 'Every Four Years' ](\u002Fproject\u002Fkia-every-four-years) “You build something but you cant live in the house because you sit around guarding it.”— Rodney Mullen [ Victoria 'Cempazúchitl' ](\u002Fproject\u002Fvictoria-cempazuchitl) “To have a right to do a thing is not at all the same as to be right in doing it.”— G. K. Chesterton [ Olympics 'Stronger Together' Shot in Buenos Aeries --- 34.6037° S, 58.3816° W --- \"Every rise, every fall, every victory - we’re in it together.\" ](\u002Fproject\u002Folympics-stronger-together) “...before the origin of things, geometry was coeternal with the Divine Mind”— JOHANNES KEPLER [ Alfa Romeo 'Near Life Experience' ](\u002Fproject\u002Falfa-romeo-near-life-experience) \"Relationships are the spiritual work of the West\"— Eckharte Tolle [ Daughter 'Medicine' ](\u002Fproject\u002Fdaughter-medicine) [ Victoria 'Mictlan' ](\u002Fproject\u002Fvictoria-mictlan) \"Man is a mystery. It needs to be unravelled, and if you spend your whole life unravelling it, don't say that you've wasted time. I am studying that mystery because I want to be a human being.\"— Fyodor Dostoevsky [ GStar x Zalando 'Denim Never Stops' ](\u002Fproject\u002Fgstar-x-zalando-denim-never-stops) [ Victoria 'Icnocuicatl' ](\u002Fproject\u002Fvictoria-icnocuicatl) “To love means loving the unlovable. To forgive means pardoning the unpardonable. Faith means believing the unbelievable. Hope means hoping when everything seems hopeless.\"— G. K. Chesterton [ Ford 'Bronco' ](\u002Fproject\u002Fford-bronco) \"I too play with symbols... but I play in such a way that I do not forget that I am playing. For nothing is proved by symbols... unless by sure reasons it can be demonstrated that they are not merely symbolic but are descriptions of the ways in which the two things are connected and of the causes of this connection.\"\"— JOHANNES KEPLER Ethos symbol [ Puma 'Cross The Line' ](\u002Fproject\u002Fpuma-cross-the-line) [ Giveon 'Heartbreak Anniversary' ](\u002Fproject\u002Fgiveon-heartbreak-anniversary) [ Young Fathers 'He Says He Needs Me' ](\u002Fproject\u002Fyoung-fathers-he-says-he-needs-me) “A poet is someone who can use a single image to send a universal message.”— Andrei Tarkovsky [ Adolfo Dominguez 'The Wind' ](\u002Fproject\u002Fadolfo-dominguez-the-wind) “Modern mass culture, aimed at the 'consumer', the civilisation of prosthetics, is crippling people's souls, setting up barriers between man and the crucial questions of his existence, his consciousness of himself as a spiritual being.”— Andrei Tarkovsky [ WWF 'Race Back To Life' London, United Kingdom 51.5072° N, 0.1276° W ](\u002Fproject\u002Fwwf-race-back-to-life) “The spiritual life does not remove us from the world but leads us deeper into it”— Henri J.M. Nouwen [ The Weeknd 'Privilege' ](\u002Fproject\u002Fthe-weeknd-privilege) [ You Will Not Have My Hatred 'Tone Poem' ](\u002Fproject\u002Fyou-will-not-have-my-hatred-tone-poem) “The allotted function of art is not, as is often assumed, to put across ideas, to propagate thoughts, to serve as an example. The aim of art is to prepare a person for death, to plough and harrow his soul, rendering it capable of turning to good.”— Andrei Tarkovsky [ Grey Goose 'We Live, We Speak' ](\u002Fproject\u002Fgrey-goose-we-live-we-speak) [ Intersport 'Always Sport' ](\u002Fproject\u002Fintersport-always-sport) “Any eyes on me – a late-night street sweeper, some dude texting in his parked car, the homeless guy talking to himself – make me feel uncomfortable when I skate. Everyone expects me to do certain things.”— Rodney Mullen [ Mercedes 'Storm' ](\u002Fproject\u002Fmercedes-storm) [ Prince 'Mary' Harlem & The Bronx, New York City, New York. 40.7128° N, 74.0060° W. Shot on Film. ](\u002Fproject\u002Fprince-mary) [ Fox Sports 'Champions Collide' ](\u002Fproject\u002Ffox-sports-champions-collide) “A waiting person is a patient person. The word patience means the willingness to stay where we are and live the situation out to the full in the belief that something hidden there will manifest itself to us.”— Henri J.M. Nouwen [ Adidas '70 years' ](\u002Fproject\u002Fadidas-70-years) “There’s an intrinsic value in creating something for the sake of creating it.”— Rodney Mullen [ Condition 'Just Be There' ](\u002Fproject\u002Fcondition-just-be-there) “There is the great lesson of 'Beauty and the Beast,' that a thing must be loved before it is lovable.”— G. K. Chesterton [ Audi 'Test Drive' ](\u002Fproject\u002Faudi-test-drive) \"It is a most certain truth, that the richer we see ourselves to be, confessing at the same time our poverty, the greater will be our progress, and the more real our humility.\"— Saint Teresa of Avila [ I Have Been To The Mountaintop 'Tone Poem' ](\u002Fproject\u002Fi-have-been-to-the-mountaintop-tone-poem) [ Transcend 'Bury The Imposters' ](\u002Fproject\u002Ftranscend-bury-the-imposters) Ethos symbol [ Jordan Max 'War' ](\u002Fproject\u002Fjordan-max-war) \"Above all, don't lie to yourself. The man who lies to himself and listens to his own lie comes to a point that he cannot distinguish the truth within him, or around him, and so loses all respect for himself and for others. And having no respect he ceases to love.\"— Fyodor Dostoevsky [ Bearcubs 'Underwaterfall' ](\u002Fproject\u002Fbearcubs-underwaterfall) [ Young Fathers 'Toy' ](\u002Fproject\u002Fyoung-fathers-toy) “I think a person needs to learn from childhood to find himself alone. It means to not be bored when you’re by yourself, because a person who finds himself bored when alone – as it seems to me – is in danger.”— Andrei Tarkovsky [ Adidas 'Ultraboost 20' ](\u002Fproject\u002Fadidas-ultraboost-20) “Some sort of pressure must exist; the artist exists because the world is not perfect. Art would be useless if the world were perfect, as man wouldn’t look for harmony but would simply live in it. Art is born out of an ill-designed world.”— Andrei Tarkovsky [ Our Future Is In Baltimore 'Tone Poem' ](\u002Fproject\u002Four-future-is-in-baltimore-tone-poem) [ Valvoline 'Never Idle' ](\u002Fproject\u002Fvalvoline-never-idle) Ethos symbol [ Imposter 'Short Film' ](\u002Fproject\u002Fimposter-short-film) “As long as we continue to live as if we are what we do, what we have, and what other people think about us, we will remain filled with judgments, opinions, evaluations, and condemnations. We will remain addicted to putting people and things in their \"right\" place.”— Henri J.M. Nouwen [ Tesla 'The Ghost' ](\u002Fproject\u002Ftesla-the-ghost) [ Audi 'Rainmaker' ](\u002Fproject\u002Faudi-rainmaker) \"A dead thing can go with the stream, but only a living thing can go against it.”— G.K. Chesterton [ Anomaly 'Short Film' ](\u002Fproject\u002Fanomaly-short-film) Mysticism keeps men sane. As long as you have mystery you have health; when you destroy mystery you create morbidity. The ordinary man has always been sane because the ordinary man has always been a mystic. He has permitted the twilight. He has always had one foot in earth and the other in fairyland.— G.K. Chesterton [ Rocket Wars 'Short Documentary' ](\u002Fproject\u002Frocket-wars-short-documentary) \"Sad songs, make sad people happy\"— Unknown Ethos symbol [ Buick 'Progress' ](\u002Fproject\u002Fbuick-progress) \"Prayer does not change God, but changes him who prays.\"— Soren Kierkagaard [ HSC 'Speak We Are Listening' ](\u002Fproject\u002Fhsc-speak-we-are-listening) [ O2 Telefonica 'Can Do' Shot in Belgrade, Serbia 44.8125° N, 20.4612° E ](\u002Fproject\u002Fo2-telefonica-can-do) [ Modelo 'Mark of a Fighter' ](\u002Fproject\u002Fmodelo-mark-of-a-fighter) Ethos symbol [ Silent Transitions 'Tone Poem' Dubai, UAE. 25.2048° N, 55.2708° E. Shot on Canon 7D, 60D Canon Mount Sigma 30mm Lens ](\u002Fproject\u002Fsilent-transitions-tone-poem) [ Kye Kye 'Honest Affection' ](\u002Fproject\u002Fkye-kye-honest-affection) “Who are you? What is your distinct contribution? That is so valuable whether it gets you anything or not. Trophies? Doesn’t matter. If you know you did it, that’s what keeps you going, you know? Success is illusive.”— Rodney Mullen [ Pater Noster 'Tone Poem' ](\u002Fproject\u002Fpater-noster-tone-poem) “A poet is someone who can use a single image to send a universal message.” — …",true,1,"1",{"id":344,"height":13,"width":12,"blurhash":345},"d14d6b63-556e-41fa-8345-4000abecd64c","radial-gradient(at 0 0,#042114,#00000000 50%),radial-gradient(at 33% 0,#001906,#00000000 50%),radial-gradient(at 67% 0,#172110,#00000000 50%),radial-gradient(at 100% 0,#001500,#00000000 50%),radial-gradient(at 0 50%,#2b2c2c,#00000000 50%),radial-gradient(at 33% 50%,#3e3734,#00000000 50%),radial-gradient(at 67% 50%,#353235,#00000000 50%),radial-gradient(at 100% 50%,#3c3f3f,#00000000 50%),radial-gradient(at 0 100%,#475050,#00000000 50%),radial-gradient(at 33% 100%,#3a4141,#00000000 50%),radial-gradient(at 67% 100%,#313331,#00000000 50%),radial-gradient(at 100% 100%,#333b3d,#00000000 50%)",{"id":347,"height":15,"width":14,"blurhash":41},"e42c1196-499f-4119-9d42-7067ae321c92",[349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397],{"directus_files_id":350},{"id":351},"e7bb2783-3d4d-4495-96ec-3ea700909f39",{"directus_files_id":353},{"id":354},"00f34fe4-a002-458e-96c1-ad0db4b5a7fc",{"directus_files_id":356},{"id":357},"64cda70f-26ec-4e9f-a947-07a3cf6a2384",{"directus_files_id":359},{"id":360},"d5423263-cffb-4e9d-9df3-3f0f93e65ba9",{"directus_files_id":362},{"id":363},"e8417bee-4944-4baa-96ca-3ad4a9fff73e",{"directus_files_id":365},{"id":366},"5b2244e5-e552-4785-8ad6-691d33b8b29e",{"directus_files_id":368},{"id":369},"6378e79e-790d-4e5a-aa84-675da39e9778",{"directus_files_id":371},{"id":372},"820477ef-7aaa-46a9-abfa-6f4e2c89135b",{"directus_files_id":374},{"id":375},"027d6c10-7277-4950-96ea-93a94e7b1679",{"directus_files_id":377},{"id":378},"01d817c7-b61f-4770-ad53-edd92a40c9ad",{"directus_files_id":380},{"id":381},"93fb3fc6-4623-44cd-a973-b3826943be40",{"directus_files_id":383},{"id":384},"e5e06915-a0f7-4acb-a4e2-82b2c693989a",{"directus_files_id":386},{"id":387},"ba113cdc-497a-4ec9-8f2e-d06d13253bce",{"directus_files_id":389},{"id":390},"7f6f254c-d1a3-40f3-a727-105a3ceb695d",{"directus_files_id":392},{"id":393},"e9c3f9cc-84c2-4c74-922d-ff8a307b9bd4",{"directus_files_id":395},{"id":396},"3b70f5e6-6392-468a-a24a-9ad7e0223ad4",{"directus_files_id":398},{"id":399},"121cb711-8be1-43f8-b49a-bcd78deb687c",[401],{"languages_code":402,"description":403},"en","Salomon Ligthelm’s portfolio is a masterclass in cinematic minimalism, serving as a high-impact visual archive for a filmmaker with a distinct international perspective. The website functions as a digital gallery, prioritizing raw, evocative imagery from narrative films, music videos, and commercials. By stripping away unnecessary UI elements, the site allows the texture, lighting, and mood of the film stills to command absolute attention.\n\nThe visual identity is defined by a sophisticated dark mode aesthetic and a strong typographic hierarchy. The use of a refined serif typeface for the brand name creates a sense of prestige and artistry, contrasting beautifully against the gritty, atmospheric cinematic frames. The layout is structured and rhythmic, utilizing a clean grid that feels both organized and expansive, perfectly catering to creative directors and industry professionals seeking high-end visual storytelling.","Photography & Video",[29,26,33],[407],"Mouthwash Studio",[277,409],"Akkurat",[],[412,413,414,415],{"score":147,"category":81},{"score":182,"category":84},{"score":88,"category":87},{"score":98,"category":90},[417,418,419,420],{"score":82,"category":81},{"score":182,"category":84},{"score":88,"category":87},{"score":98,"category":90},[101,109,105],"Website: Salomon Ligthelm. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Home — Salomon Ligthelm. Page description: Salomon is a self-taught filmmaker whose international background figures strongly in his distinctive, visual style.. Page content: Loading ALL PROJECTS Selected work Narrative Music Videos Commercials Format Agnostic [ Little Simz 'Flood' ](\u002Fproject\u002Flittle-simz-flood) [ Epiclesis 'Short Film' ](\u002Fproject\u002Fepiclesis-short-film) “Pain and suffering are always inevitable for a large intelligence and a deep heart. The really great men must, I think, have great sadness on earth.”— Fyodor Dostoevsky [ He Gets Us 'Be' ](\u002Fproject\u002Fhe-gets-us-be) “Fallacies do not cease to be fallacies because they become fashions.\"— G.K. Chesterton [ Aldi 'Candies' ](\u002Fproject\u002Faldi-candies) “Joy does not simply happen to us. We have to choose joy and keep choosing it every day.”— Henri J.M. Nouwen [ He Gets Us 'More' ](\u002Fproject\u002Fhe-gets-us-more) \"Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that.\"— Martin Luther King Jr. [ Moeder 'Short Film' ](\u002Fproject\u002Fmoeder-short-film) “If you want to overcome the whole world, overcome yourself.”— Fyodor Dostoevsky [ He Gets Us 'Questions' ](\u002Fproject\u002Fhe-gets-us-questions) [ Young Fathers 'Mr. Martyr' ](\u002Fproject\u002Fyoung-fathers-mr.-martyr) [ S7 Airlines 'I Am You' ](\u002Fproject\u002Fs7-airlines-i-am-you) [ Beyond The Endless Light 'Short Film' ](\u002Fproject\u002Fbeyond-the-endless-light-short-film) [ The House of Diligence 'Documentary' ](\u002Fproject\u002Fthe-house-of-diligence-documentary) [ HP 'The Wrong Kind of Busy' ](\u002Fproject\u002Fhp-the-wrong-kind-of-busy) [ NBA 'Don't Miss A Thing' ](\u002Fproject\u002Fnba-donand39t-miss-a-thing) The whole secret of mysticism is this: that man can understand everything by the help of what he does not understand. The morbid logician seeks to make everything lucid, and succeeds in making everything mysterious. The mystic allows one thing to be mysterious, and everything else becomes lucid.— G.K. Chesterton [ Joopiter 'Son of Pharaoh' ](\u002Fproject\u002Fjoopiter-son-of-pharaoh) “You don't think your way into a new kind of living. You live your way into a new kind of thinking.”— Henri J.M. Nouwen [ Riyadh Season 'Four Crowns' ](\u002Fproject\u002Friyadh-season-four-crowns) [ Ford 'Starting Line' ](\u002Fproject\u002Fford-starting-line) [ Ayia 'Easy' ](\u002Fproject\u002Fayia-easy) “You become like what you worship. When you gaze in awe, admiration, and wonder at something or someone, you begin to take on something of the character of the object of your worship.”— N.T. Wright [ Mercedes AMG 'Hyperloop' ](\u002Fproject\u002Fmercedes-amg-hyperloop) [ Giveon 'Lost Me' ](\u002Fproject\u002Fgiveon-lost-me) [ Top Boy 'Portrait of A Top Boy' ](\u002Fproject\u002Ftop-boy-portrait-of-a-top-boy) [ Skrillex x Bieber x Toliver 'Dont Go' ](\u002Fproject\u002Fskrillex-x-bieber-x-toliver-dont-go) [ Ford 'Tough' Shot in Alabama Hills, and the Greater LA area. 36.6100° N, 118.1000° W ](\u002Fproject\u002Fford-tough) “If we find ourselves with a desire that nothing in this world can satisfy, the most probable explanation is that we were made for another world.”— C.S. Lewis [ Little Simz 'Introvert' ](\u002Fproject\u002Flittle-simz-introvert) Touched by a masterpiece, a person begins to hear in himself that same call of truth which prompted the artist to his creative act. When a link is established between the work and its beholder, the latter experiences a sublime, purging trauma.\"— Andrei Tarkovsky [ Call of Duty 'Makarov' ](\u002Fproject\u002Fcall-of-duty-makarov) [ Genesis 'Light' Shot in Lisbon, Portugal. 38.7223° N, 9.1393° W ](\u002Fproject\u002Fgenesis-light) [ Victoria 'Xibalba' ](\u002Fproject\u002Fvictoria-xibalba) [ KIA 'Every Four Years' ](\u002Fproject\u002Fkia-every-four-years) “You build something but you cant live in the house because you sit around guarding it.”— Rodney Mullen [ Victoria 'Cempazúchitl' ](\u002Fproject\u002Fvictoria-cempazuchitl) “To have a right to do a thing is not at all the same as to be right in doing it.”— G. K. Chesterton [ Olympics 'Stronger Together' Shot in Buenos Aeries --- 34.6037° S, 58.3816° W --- \"Every rise, every fall, every victory - we’re in it together.\" ](\u002Fproject\u002Folympics-stronger-together) “...before the origin of things, geometry was coeternal with the Divine Mind”— JOHANNES KEPLER [ Alfa Romeo 'Near Life Experience' ](\u002Fproject\u002Falfa-romeo-near-life-experience) \"Relationships are the spiritual work of the West\"— Eckharte Tolle [ Daughter 'Medicine' ](\u002Fproject\u002Fdaughter-medicine) [ Victoria 'Mictlan' ](\u002Fproject\u002Fvictoria-mictlan) \"Man is a mystery. It needs to be unravelled, and if you spend your whole life unravelling it, don't say that you've wasted time. I am studying that mystery because I want to be a human being.\"— Fyodor Dostoevsky [ GStar x Zalando 'Denim Never Stops' ](\u002Fproject\u002Fgstar-x-zalando-denim-never-stops) [ Victoria 'Icnocuicatl' ](\u002Fproject\u002Fvictoria-icnocuicatl) “To love means loving the unlovable. To forgive means pardoning the unpardonable. Faith means believing the unbelievable. Hope means hoping when everything seems hopeless.\"— G. K. Chesterton [ Ford 'Bronco' ](\u002Fproject\u002Fford-bronco) \"I too play with symbols... but I play in such a way that I do not forget that I am playing. For nothing is proved by symbols... unless by sure reasons it can be demonstrated that they are not merely symbolic but are descriptions of the ways in which the two things are connected and of the causes of this connection.\"\"— JOHANNES KEPLER Ethos symbol [ Puma 'Cross The Line' ](\u002Fproject\u002Fpuma-cross-the-line) [ Giveon 'Heartbreak Anniversary' ](\u002Fproject\u002Fgiveon-heartbreak-anniversary) [ Young Fathers 'He Says He Needs Me' ](\u002Fproject\u002Fyoung-fathers-he-says-he-needs-me) “A poet is someone who can use a single image to send a universal message.”— Andrei Tarkovsky [ Adolfo Dominguez 'The Wind' ](\u002Fproject\u002Fadolfo-dominguez-the-wind) “Modern mass culture, aimed at the 'consumer', the civilisation of prosthetics, is crippling people's souls, setting up barriers between man and the crucial questions of his existence, his consciousness of himself as a spiritual being.”— Andrei Tarkovsky [ WWF 'Race Back To Life' London, United Kingdom 51.5072° N, 0.1276° W ](\u002Fproject\u002Fwwf-race-back-to-life) “The spiritual life does not remove us from the world but leads us deeper into it”— Henri J.M. Nouwen [ The Weeknd 'Privilege' ](\u002Fproject\u002Fthe-weeknd-privilege) [ You Will Not Have My Hatred 'Tone Poem' ](\u002Fproject\u002Fyou-will-not-have-my-hatred-tone-poem) “The allotted function of art is not, as is often assumed, to put across ideas, to propagate thoughts, to serve as an example. The aim of art is to prepare a person for death, to plough and harrow his soul, rendering it capable of turning to good.”— Andrei Tarkovsky [ Grey Goose 'We Live, We Speak' ](\u002Fproject\u002Fgrey-goose-we-live-we-speak) [ Intersport 'Always Sport' ](\u002Fproject\u002Fintersport-always-sport) “Any eyes on me – a late-night street sweeper, some dude texting in his parked car, the homeless guy talking to himself – make me feel uncomfortable when I skate. Everyone expects me to do certain things.”— Rodney Mullen [ Mercedes 'Storm' ](\u002Fproject\u002Fmercedes-storm) [ Prince 'Mary' Harlem & The Bronx, New York City, New York. 40.7128° N, 74.0060° W. Shot on Film. ](\u002Fproject\u002Fprince-mary) [ Fox Sports 'Champions Collide' ](\u002Fproject\u002Ffox-sports-champions-collide) “A waiting person is a patient person. The word patience means the willingness to stay where we are and live the situation out to the full in the belief that something hidden there will manifest itself to us.”— Henri J.M. Nouwen [ Adidas '70 years' ](\u002Fproject\u002Fadidas-70-years) “There’s an intrinsic value in creating something for the sake of creating it.”— Rodney Mullen [ Condition 'Just Be There' ](\u002Fproject\u002Fcondition-just-be-there) “There is the great lesson of 'Beauty and the Beast,' that a thing must be loved before it is lovable.”— G. K. Chesterton [ Audi 'Test Drive' ](\u002Fproject\u002Faudi-test-drive) \"It is a most certain truth, that the richer we see ourselves to be, confessing at the same time our poverty, the greater will be our progress, and the more real our humility.\"— Saint Teresa of Avila [ I Have Been To The Mountaintop 'Tone Poem' ](\u002Fproject\u002Fi-have-been-to-the-mountaintop-tone-poem) [ Transcend 'Bury The Imposters' ](\u002Fproject\u002Ftranscend-bury-the-imposters) Ethos symbol [ Jordan Max 'War' ](\u002Fproject\u002Fjordan-max-war) \"Above all, don't lie to yourself. The man who lies to himself and listens to his own lie comes to a point that he cannot distinguish the truth within him, or around him, and so loses all respect for himself and for others. And having no respect he ceases to love.\"— Fyodor Dostoevsky [ Bearcubs 'Underwaterfall' ](\u002Fproject\u002Fbearcubs-underwaterfall) [ Young Fathers 'Toy' ](\u002Fproject\u002Fyoung-fathers-toy) “I think a person needs to learn from childhood to find himself alone. It means to not be bored when you’re by yourself, because a person who finds himself bored when alone – as it seems to me – is in danger.”— Andrei Tarkovsky [ Adidas 'Ultraboost 20' ](\u002Fproject\u002Fadidas-ultraboost-20) “Some sort of pressure must exist; the artist exists because the world is not perfect. Art would be useless if the world were perfect, as man wouldn’t look for harmony but would simply live in it. Art is born out of an ill-designed world.”— Andrei Tarkovsky [ Our Future Is In Baltimore 'Tone Poem' ](\u002Fproject\u002Four-future-is-in-baltimore-tone-poem) [ Valvoline 'Never Idle' ](\u002Fproject\u002Fvalvoline-never-idle) Ethos symbol [ Imposter 'Short Film' ](\u002Fproject\u002Fimposter-short-film) “As long as we continue to live as if we are what we do, what we have, and what other people think about us, we will remain filled with judgments, opinions, evaluations, and condemnations. We will remain addicted to putting people and things in their \"right\" place.”— Henri J.M. Nouwen [ Tesla 'The Ghost' ](\u002Fproject\u002Ftesla-the-ghost) [ Audi 'Rainmaker' ](\u002Fproject\u002Faudi-rainmaker) \"A dead thing can go with the stream, but only a living thing can go against it.”— G.K. Chesterton [ Anomaly 'Short Film' ](\u002Fproject\u002Fanomaly-short-film) Mysticism keeps men sane. As long as you have mystery you have health; when you destroy mystery you create morbidity. The ordinary man has always been sane because the ordinary man has always been a mystic. He has permitted the twilight. He has always had one foot in earth and the other in fairyland.— G.K. Chesterton [ Rocket Wars 'Short Documentary' ](\u002Fproject\u002Frocket-wars-short-documentary) \"Sad songs, make sad people happy\"— Unknown Ethos symbol [ Buick 'Progress' ](\u002Fproject\u002Fbuick-progress) \"Prayer does not change God, but changes him who prays.\"— Soren Kierkagaard [ HSC 'Speak We Are Listening' ](\u002Fproject\u002Fhsc-speak-we-are-listening) [ O2 Telefonica 'Can Do' Shot in Belgrade, Serbia 44.8125° N, 20.4612° E ](\u002Fproject\u002Fo2-telefonica-can-do) [ Modelo 'Mark of a Fighter' ](\u002Fproject\u002Fmodelo-mark-of-a-fighter) Ethos symbol [ Silent Transitions 'Tone Poem' Dubai, UAE. 25.2048° N, 55.2708° E. Shot on Canon 7D, 60D Canon Mount Sigma 30mm Lens ](\u002Fproject\u002Fsilent-transitions-tone-poem) [ Kye Kye 'Honest Affection' ](\u002Fproject\u002Fkye-kye-honest-affection) “Who are you? What is your distinct contribution? That is so valuable whether it gets you anything or not. Trophies? Doesn’t matter. If you know you did it, that’s what keeps you going, you know? Success is illusive.”— Rodney Mullen [ Pater Noster 'Tone Poem' ](\u002Fproject\u002Fpater-noster-tone-poem) “A poet is someone who can use a single image to send a universal message.” — …. A Clean \u002F Minimalist, Dark Mode, Typographic \u002F Big Type website in the Photography & Video industry. The overall color palette features Black, Gray, White. The typography features Neue Montreal (Sans Serif, Pangram Pangram), Akkurat (Lineto). AI description: Salomon Ligthelm’s portfolio is a masterclass in cinematic minimalism, serving as a high-impact visual archive for a filmmaker with a distinct international perspective. The website functions as a digital gallery, prioritizing raw, evocative imagery from narrative films, music videos, and commercials. By stripping away unnecessary UI elements, the site allows the texture, lighting, and mood of the film stills to command absolute attention. The visual identity is defined by a sophisticated dark mode aesthetic and a strong typographic hierarchy. The use of a refined serif typeface for the brand name creates a sense of prestige and artistry, contrasting beautifully against the gritty, atmospheric cinematic frames. The layout is structured and rhythmic, utilizing a clean grid that feels both organized and expansive, perfectly catering to creative directors and industry professionals seeking high-end visual storytelling.",{"id":424,"website_id":425,"page_id":424,"name":426,"slug":427,"url":428,"website_name":426,"website_slug":427,"website_url":429,"result_url":428,"fetched_at":430,"score":431,"score_boost":334,"ai_score":162,"freshness_score":432,"scored_at":433,"page_name":39,"page_url":428,"page_title":434,"page_description":435,"page_content":436,"page_sort":334,"is_home":340,"is_home_rank":341,"page_type_id":342,"page_type_name":46,"cover":437,"cover_mobile":440,"cover_sequence":442,"translations":485,"industry":404,"styles":488,"credits":489,"font_families":491,"technologies":492,"pagespeed":494,"pagespeed_mobile":499,"buckets":505,"search_payload":506},"e8ca5aba-0c02-419a-84ca-a6834adf8e22","eefc1f2f-e50c-4bef-bf5e-78b0c1323214","Selina Miles","selina-miles","https:\u002F\u002Fselinamiles.com\u002F","https:\u002F\u002Fselinamiles.com","2026-05-04T11:35:39.000Z",86,74,"2026-05-23T19:17:18.000Z","Work — Selina Miles","Selina Miles is an awarded Australian Director based in Sydney who has worked in over 20 countries worldwide. Passionate about people, travel, and art.","Work About Contact [ ](https:\u002F\u002Fselinamiles.com\u002F) Passionate about the stories behind the lens. Directing Commercial Documentary Cinematography [ Silenced (2026) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsilenced-2026\u002F)[ Martha (2018) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fmartha-2018\u002F)[ Harley and Katya (2022) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fharley-and-katya-2022\u002F)[ Department of Health “Beforeplay” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fdepartment-of-health-beforeplay\u002F)[ Camilla and Marc “Ovaries Talk About Them” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fcamilla-and-marc-ovaries-talk-about-them\u002F)[ Sirena Tuna “Lunchtime Elevation” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsirena-tuna-nothing-compares\u002F)[ Operation International “Saving Face” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Foperation-international-saving-face\u002F)[ Officeworks “The Holiday Planner” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fofficeworks-the-holiday-planner\u002F)[ Heaps Normal “Dutch Courage” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fheaps-normal-dutch-courage\u002F)[ VW Golf GTI “That Looks Fun” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fvw-golf-gti-that-looks-fun\u002F)[ Captain Morgan “Spice On” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fcaptain-morgan-spice-on\u002F)[ Barkaa “Blak Matriarchy” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fbarkaa-blak-matriarchy\u002F)[ Sofles “Limitless” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsofles-limitless\u002F) Selina Miles is an awarded Australian Director based in Sydney who has worked in over 20 countries worldwide. Passionate about people, travel, and art. 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The site is designed to immediately establish professional authority through a cinematic presentation of her diverse filmography, ranging from Sundance-recognized projects to commercial campaigns.\n\nThe visual identity is defined by a bold, sophisticated dark mode aesthetic that prioritizes high-contrast typography and immersive imagery. Utilizing massive, heavy sans-serif typefaces paired with elegant serif subtext, the design creates a sense of scale and prestige. The minimalist layout allows the vibrant, storytelling-driven stills to command attention, reflecting a brand identity that is both authoritative and deeply humanistic.",[29,26,33],[490],"Matt Imling",[],[493,243,244],"Hostinger",[495,496,497,498],{"score":88,"category":81},{"score":88,"category":84},{"score":88,"category":87},{"score":88,"category":90},[500,502,503,504],{"score":501,"category":81},98,{"score":88,"category":84},{"score":88,"category":87},{"score":88,"category":90},[101,105,109],"Website: Selina Miles. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Work — Selina Miles. Page description: Selina Miles is an awarded Australian Director based in Sydney who has worked in over 20 countries worldwide. Passionate about people, travel, and art.. Page content: Work About Contact [ ](https:\u002F\u002Fselinamiles.com\u002F) Passionate about the stories behind the lens. Directing Commercial Documentary Cinematography [ Silenced (2026) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsilenced-2026\u002F)[ Martha (2018) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fmartha-2018\u002F)[ Harley and Katya (2022) ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fharley-and-katya-2022\u002F)[ Department of Health “Beforeplay” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fdepartment-of-health-beforeplay\u002F)[ Camilla and Marc “Ovaries Talk About Them” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fcamilla-and-marc-ovaries-talk-about-them\u002F)[ Sirena Tuna “Lunchtime Elevation” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsirena-tuna-nothing-compares\u002F)[ Operation International “Saving Face” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Foperation-international-saving-face\u002F)[ Officeworks “The Holiday Planner” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fofficeworks-the-holiday-planner\u002F)[ Heaps Normal “Dutch Courage” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fheaps-normal-dutch-courage\u002F)[ VW Golf GTI “That Looks Fun” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fvw-golf-gti-that-looks-fun\u002F)[ Captain Morgan “Spice On” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fcaptain-morgan-spice-on\u002F)[ Barkaa “Blak Matriarchy” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fbarkaa-blak-matriarchy\u002F)[ Sofles “Limitless” ](https:\u002F\u002Fselinamiles.com\u002Fproject\u002Fsofles-limitless\u002F) Selina Miles is an awarded Australian Director based in Sydney who has worked in over 20 countries worldwide. Passionate about people, travel, and art. More about Selina Instagram © 2025 Instagram Top Made by Matt. A Clean \u002F Minimalist, Dark Mode, Typographic \u002F Big Type website in the Photography & Video industry. Designed by Matt Imling. The overall color palette features Black, White, Gray. Built using Hostinger, PHP, WordPress. AI description: Selina Miles' portfolio website serves as a high-impact visual showcase for an award-winning Australian director specializing in commercial, documentary, and cinematography work. The site is designed to immediately establish professional authority through a cinematic presentation of her diverse filmography, ranging from Sundance-recognized projects to commercial campaigns. The visual identity is defined by a bold, sophisticated dark mode aesthetic that prioritizes high-contrast typography and immersive imagery. Utilizing massive, heavy sans-serif typefaces paired with elegant serif subtext, the design creates a sense of scale and prestige. The minimalist layout allows the vibrant, storytelling-driven stills to command attention, reflecting a brand identity that is both authoritative and deeply humanistic.",{"id":508,"website_id":509,"page_id":508,"name":510,"slug":511,"url":512,"website_name":510,"website_slug":511,"website_url":513,"result_url":512,"fetched_at":514,"score":185,"score_boost":334,"ai_score":515,"freshness_score":141,"scored_at":516,"page_name":39,"page_url":512,"page_title":517,"page_description":518,"page_content":519,"page_sort":334,"is_home":340,"is_home_rank":341,"page_type_id":342,"page_type_name":46,"cover":520,"cover_mobile":523,"cover_sequence":525,"translations":601,"industry":604,"styles":605,"credits":606,"font_families":607,"technologies":609,"pagespeed":610,"pagespeed_mobile":616,"buckets":622,"search_payload":623},"2920ec56-59e1-42ae-b671-869af989b2f8","def5063b-060d-49b8-a5e5-6f830fd1021b","Mikael Staer Nathan","mikaelstaer","https:\u002F\u002Fmikaelstaer.com\u002F","https:\u002F\u002Fmikaelstaer.com","2026-05-05T15:50:40.000Z",84,"2026-05-23T19:23:31.000Z","mikael staer nathan ・ design","Mikael Staer Nathan is a designer from Toronto, Canada, whose work focuses on digital product design, ui\u002Fux, interaction design, web development and graphic design.","[# Akira —Canadian Telemedicine Service Canadian telemedicine service providing care in family medicine, mental health and diet & nutrition. iOS \u002F Android apps \u002F Desktop web app \u002F Website design & build \u002F Branding & Identity \u002F Print & Digital Materials Founding Designer 2016—2018](#akira) Canadian telemedicine service providing care in family medicine, mental health and diet & nutrition. - · IOS, Android Apps - · Desktop web app - · Website design & build - · Branding - · Illustration - · Print & Digital marketing materials - · Role: Founding Designer - · 2016—2018 - · Acquired by Telus Akira ⤴ ✕ Close Project Better Onboarding = More Patients Problem Paying subscriber numbers sucked! App downloads and account creation looked good though, and existing patients loved the service – we just needed to do a better job of proving our value to new users. Solved - Overhauled the onboarding flow - Reworked the home screen - Removed barriers for users Outcomes & Accomplishments Engagement++ Lowered time to respond, fewer abandoned chats, more questions\u002Fdeeper conversations. Growth New company role created (Intake Coordinator) and went from 1 to 2 doctors on-call\u002Fday, hours extended from 5pm to 11pm. 5x Conversation rate through the roof. Pretty much saved the company. ↳ What we started with\\ - 6-part questionnaire form - When finally done with that, users were met with an overloaded homescreen - Still had to talk to a doctor to actually pay for a plan and validate ID - And then finally, after all that, they could receive care. \\ I did not design this. It was the result of a pre-seed “MVP” design-everything-at-once sprint. Users said things like: What services do you offer? Is this legal? Sign up takes too long. Why is this app asking for my health card? How do I get help? ↘Through talking to users and hallway testing, it was clear there were many issues. Users said things like: What services do you offer? Is this legal? Sign up takes too long. Why is this app asking for my health card? How do I get help? ↘Through talking to users and hallway testing, it was clear there were many issues. Screenshots of the old onboarding flow and home screen. ↘ Lots to improve: Lack of hierarchy, faint typography, form-ception... Compilation of various process sketches. ↘ I do a lot of preliminary work on paper ↳ A Path Forward: Home Experiments; A\u002FB Testing Compilation of various process sketches. Two ideas (A) Give them all the information (B) Get rid of the forms, let them experience the real thing The two versions created. (A) Provided access to all kinds of details. But with so many buttons available and the high-commitment-required \"Start Consult\" button, most people were unable to move forward. (B) Put users straight into a chat with a doctor, no forms, no waiting. It was a landslide victory with immediate success. Thank you version B! - Android app was already hybrid web view, so I proposed testing variations without the need for complex dev work - Aimed to address most common user questions and concerns - Ran A\u002FB test for one month - Tracked all interactions so we could make an informed decision We realized immediately that variant (B) would lead to a much more manual process for the doctors, requiring them to collect patient details one question at a time. But, it allowed them to establish rapport, and people felt they were receiving care right away. The result was an instant and sustained spike in paying users. But it needed some finessing... With a clear winner in hand, I massaged the concept further, using feedback from medical staff and users. Some of the sketches from refining the designs. Questions that users still had at this point included: Am I speaking to a bot? I have to pay? Is this secure? New Flow, New Role The new flow: 1. Account Creation 2. Intake Coordinator 3. Doctor\u002FNP - With so much new traffic, medical staff were overwhelmed! - I looked to real life process in a medical office, and so, the Intake Coordinator role at Akira was born. - IC responisiblities: triage – vet, verify and onboard new patients. - Much more human and natural ✓ - New Home screen + service list now made more sense once onboarded The new flow: 1. Account Creation 2. Intake Coordinator 3. Doctor\u002FNP The initial message sent by the Intake Coordinator: Hi Mikael! I’m here to help you get signed up with a membership plan and ready to use Akira. I’ll answer your questions and gather a quick health history. First, what are you looking for help with today? People don’t read—or do they? We found people actually read this first message; probably because of the less formal text message format. Interestingly, this chat-based onboarding took much longer to complete than the form-based one, but people responded well to the bespoke feel. ↳ Other Improvements Made Along with a much improved onboarding, I updated other parts of the app including various chat elements, secondary screens and copy. Chat Cards: Sometimes actions need separate flows or screens, like capturing credit card details. I designed buttons\u002Fcards that would be inserted into the chat and activated by the user. Two buttons: Start a Chat vs. Start a Consult So much discussion on this one. Eventually, “Start a Consult” won. I always favour calling things what they are, especially when there is an existing, strong mental model around them. KISS ftw. I made an effort to incorporate the brand voice as much as possible throughout the app, making use of our illustrations, colours, typography and diction. I firmly believe in a consistent experience from marketing to product. I made an effort to incorporate the brand voice as much as possible throughout the app... ...making use of our illustrations, colours, typography and diction. I firmly believe in a consistent experience from marketing to product. [# Group Eleven —Websites & Creative Services for Athletes A web app for athletes to quickly and easily create professional websites, with unique sport-specific features. Responsive Web App \u002F Website \u002F Branding & Identity \u002F Apparel Founder, Designer, Developer 2019—](#groupeleven) A web app for athletes to quickly and easily create professional websites, with unique sport-specific features. - · Responsive Web App - · Website design & build - · Branding & Identity - · Apparel - · Founder\u002FDesigner\u002FDeveloper - · 2019— - · www.groupeleven.co Group Eleven ⤴ ✕ Close View: www.groupeleven.co Project Websites faster & easier than your 5k pb Problem Crafting a professional online image is difficult, websites are complicated and time-sucking endeavours. Athletes prioritize training first and things like websites last – they don’t have the time, energy or knowhow, and have been burned by tech in the past. Even world champions and Olympic medalists have sub par online destinations. Solved - Extremely quick, simple setup & updating - Clean, professional look on all devices - No designing or coding required Skiier doing a crazy aerial trick: Your last blog post is from September. 2016 Mountain biker on a wall ramp: Awesome photo...but that's not your sponsor anymore. Tennis player ready to receive the ball: Your super simple, couple of clicks, drag and drop, stylishly bold, single page website. Outcomes & Accomplishments MVP Went from initial idea to first paying user in six weeks. Success Users include Olympians, world record holders, top ten finishers at world champs and Pan Am Games (as well as amateurs). $$$ Profitable (small numbers but in the green!) ↳ Responsive Web App Preview of the editing experience, showing my own G11 page. - Fixed layouts with content hotspots keeps things simple and focused: fewer decisions to make means less headache. - WYSIWYG: No abstractions, edits are made directly on the page itself. - Customizing fonts, colours and other settings is very straightforward. ↑ Not placeholder! When not pushing pixels, I am swimming, biking and running in the pro ranks of middle-distance triathlon. - Career Highlights - 2019 - 2018 - Olympic Games London 2012 1 - Olympic Games Rio 2016 2 - Olympic Games Beijing 2008 6 - Olympic Games Athens 2004 19 - World Series Championship 2010 2 - European Championship Baku 2015 1 - World Championship (U23) 2005 3 - World Championship (U23) 2003 3 - World Series Montreal 5 Olympic Distance - World Series Hamburg 8 Sprint Distance - World Series Hamburg DNF Mixed Relay - Grand Final, Lausanne 10 Olympic Distance - World Cup Tongyeong 5 Sprint Distance - World Cup Miyazaki 4 Olympic Distance - World Series Montreal 5 Olympic Distance - World Cup Lausanne 1 Olympic Distance - European Championship, Glasgow 2 Mixed Relay - European Championship, Glasgow 1 Olympic Distance - World Series Hamburg 8 Mixed Relay - World Series Hamburg 4 Sprint Distance - National Championship 1 Sprint distance ↘Highlight: the results table. Creating something like this on other platforms is nearly impossible. Flexible formatting and works for any sport. - G11 pages are focused on the essentials: · Results · Social Links · Sponsor Logos (that are linked) · Images + Text - Page layouts are purposely designed to be content-light, functioning more like an athletic C.V. - And provide just the right amount of info & personality. ↳ Brand & Identity I wanted Group Eleven to look energized and bold, and feel inspired. Logo BT Brik Xl By Burntype Colours Deep Sport #081D19 R8, G29, B25 Flare #FF2E00 R255, G46, B0 Electricity #9FFF03 R159, G255, B3 Typography Example of large hero headings. Acumin Pro By Robert Slimbach Example of other heading styles and body copy. Promo Imagery ↳ Behind the Scenes Some thoughts, musings and process behind developing the project. Compilation of process sketches. The Idea I wanted to use Group Eleven as an exercise in product development – putting to use the lessons I have learned throughout my career. I also wanted to challenge myself to create something that people (and a particularly stingy audience) would be willing to be pay for. Validation Having a great idea and ability to build is one thing, but does anyone actually want it? What I posted to Instagram: Group Eleven in big text, subheading 'Websites for Athletes, Soon' and a prompt, 'DM for beta'. Background was a photo of myself on the bike racing a triathlon. I promised myself I wouldn't build anything unless I had strong signals from my target demographic. I have nearly 800 followers on Instagram, most of them athletes. I posted a single image to my stories with a prompt—DM for Beta—and required a minimum 10% conversion within the first 12 hours in order to procee …",{"id":521,"height":13,"width":12,"blurhash":522},"5408f221-a493-486b-b7f8-d02317fe5cbc","radial-gradient(at 0 0,#18003a,#00000000 50%),radial-gradient(at 33% 0,#00003e,#00000000 50%),radial-gradient(at 67% 0,#000056,#00000000 50%),radial-gradient(at 100% 0,#00001c,#00000000 50%),radial-gradient(at 0 50%,#868dba,#00000000 50%),radial-gradient(at 33% 50%,#8790bf,#00000000 50%),radial-gradient(at 67% 50%,#8192c1,#00000000 50%),radial-gradient(at 100% 50%,#556692,#00000000 50%),radial-gradient(at 0 100%,#98a5ca,#00000000 50%),radial-gradient(at 33% 100%,#97a2c5,#00000000 50%),radial-gradient(at 67% 100%,#94aacf,#00000000 50%),radial-gradient(at 100% 100%,#6c88a4,#00000000 50%)",{"id":524,"height":15,"width":14,"blurhash":41},"a49c8684-d02f-4be0-88f8-2766f9323b77",[526,529,532,535,538,541,544,547,550,553,556,559,562,565,568,571,574,577,580,583,586,589,592,595,598],{"directus_files_id":527},{"id":528},"3fd9c031-88e6-4b73-8beb-980168ff963d",{"directus_files_id":530},{"id":531},"1fcdead3-fb59-45da-8522-77b5727a68a9",{"directus_files_id":533},{"id":534},"4eb66163-9aef-43fa-89c0-15fabfcb8ba6",{"directus_files_id":536},{"id":537},"8138ec97-3598-436b-99e4-f3717b971e41",{"directus_files_id":539},{"id":540},"7579d32e-cad1-4670-b7e5-746856f28e32",{"directus_files_id":542},{"id":543},"ee7df519-e481-49ea-bfa3-7e051b2ffefb",{"directus_files_id":545},{"id":546},"ac5797f3-429c-4359-8ed1-c7117ee23279",{"directus_files_id":548},{"id":549},"f0d23875-7d16-4735-b656-9bb26920c3fa",{"directus_files_id":551},{"id":552},"b57a96b1-b28d-46bd-a61a-539254a1e097",{"directus_files_id":554},{"id":555},"2caae823-7972-46b0-b4dd-0bcb65a59648",{"directus_files_id":557},{"id":558},"b1425ae6-34a3-48d5-9de1-27292aab429a",{"directus_files_id":560},{"id":561},"f410aaef-f2b0-4713-831c-fe7b9a24c0d6",{"directus_files_id":563},{"id":564},"01d0f359-0ca7-4c8a-9e59-7a8e27e8d4c3",{"directus_files_id":566},{"id":567},"13742bff-2864-4e74-bae0-332451c5f153",{"directus_files_id":569},{"id":570},"e4921bb6-7226-47fc-ad3d-bea205570cd7",{"directus_files_id":572},{"id":573},"c877fb59-2906-4228-9228-ca3fed3c058b",{"directus_files_id":575},{"id":576},"2e368b19-e395-4915-b7e7-ae516504ce93",{"directus_files_id":578},{"id":579},"23323525-66b3-4992-9cc1-ea8fff513c6d",{"directus_files_id":581},{"id":582},"63458d52-bc42-49d3-a398-4280ba108279",{"directus_files_id":584},{"id":585},"5bef9c6c-5812-4a26-80dd-d46ad6cef314",{"directus_files_id":587},{"id":588},"988bcac4-ad7b-4ca3-9a63-00030ccd5745",{"directus_files_id":590},{"id":591},"a73f04b3-da49-4b1b-88f4-aa0290371ef5",{"directus_files_id":593},{"id":594},"a4fab153-9605-4f21-a4ea-80c27de690fa",{"directus_files_id":596},{"id":597},"c3844cfe-9e30-4d96-899f-ad397d9aec18",{"directus_files_id":599},{"id":600},"2b4828bf-d422-456a-8ea0-e0a84facaace",[602],{"languages_code":402,"description":603},"Mikael Staer Nathan’s portfolio is a masterclass in contemporary digital minimalism, serving as a sophisticated showcase for high-end product design and web development. 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It is a highly intentional design that communicates precision, technical expertise, and a deep understanding of modern aesthetic trends.","Agency & Studio",[29,26,33],[],[608,290],"Acumin",[73],[611,612,613,615],{"score":91,"category":81},{"score":85,"category":84},{"score":614,"category":87},96,{"score":98,"category":90},[617,619,620,621],{"score":618,"category":81},70,{"score":85,"category":84},{"score":614,"category":87},{"score":98,"category":90},[109,101,105],"Website: Mikael Staer Nathan. Page: Homepage. Page type: Home \u002F Landing Page. Page title: mikael staer nathan ・ design. Page description: Mikael Staer Nathan is a designer from Toronto, Canada, whose work focuses on digital product design, ui\u002Fux, interaction design, web development and graphic design.. Page content: [# Akira —Canadian Telemedicine Service Canadian telemedicine service providing care in family medicine, mental health and diet & nutrition. iOS \u002F Android apps \u002F Desktop web app \u002F Website design & build \u002F Branding & Identity \u002F Print & Digital Materials Founding Designer 2016—2018](#akira) Canadian telemedicine service providing care in family medicine, mental health and diet & nutrition. - · IOS, Android Apps - · Desktop web app - · Website design & build - · Branding - · Illustration - · Print & Digital marketing materials - · Role: Founding Designer - · 2016—2018 - · Acquired by Telus Akira ⤴ ✕ Close Project Better Onboarding = More Patients Problem Paying subscriber numbers sucked! App downloads and account creation looked good though, and existing patients loved the service – we just needed to do a better job of proving our value to new users. Solved - Overhauled the onboarding flow - Reworked the home screen - Removed barriers for users Outcomes & Accomplishments Engagement++ Lowered time to respond, fewer abandoned chats, more questions\u002Fdeeper conversations. Growth New company role created (Intake Coordinator) and went from 1 to 2 doctors on-call\u002Fday, hours extended from 5pm to 11pm. 5x Conversation rate through the roof. Pretty much saved the company. ↳ What we started with\\ - 6-part questionnaire form - When finally done with that, users were met with an overloaded homescreen - Still had to talk to a doctor to actually pay for a plan and validate ID - And then finally, after all that, they could receive care. \\ I did not design this. It was the result of a pre-seed “MVP” design-everything-at-once sprint. Users said things like: What services do you offer? Is this legal? Sign up takes too long. Why is this app asking for my health card? How do I get help? ↘Through talking to users and hallway testing, it was clear there were many issues. Users said things like: What services do you offer? Is this legal? Sign up takes too long. Why is this app asking for my health card? How do I get help? ↘Through talking to users and hallway testing, it was clear there were many issues. Screenshots of the old onboarding flow and home screen. ↘ Lots to improve: Lack of hierarchy, faint typography, form-ception... Compilation of various process sketches. ↘ I do a lot of preliminary work on paper ↳ A Path Forward: Home Experiments; A\u002FB Testing Compilation of various process sketches. Two ideas (A) Give them all the information (B) Get rid of the forms, let them experience the real thing The two versions created. (A) Provided access to all kinds of details. But with so many buttons available and the high-commitment-required \"Start Consult\" button, most people were unable to move forward. (B) Put users straight into a chat with a doctor, no forms, no waiting. It was a landslide victory with immediate success. Thank you version B! - Android app was already hybrid web view, so I proposed testing variations without the need for complex dev work - Aimed to address most common user questions and concerns - Ran A\u002FB test for one month - Tracked all interactions so we could make an informed decision We realized immediately that variant (B) would lead to a much more manual process for the doctors, requiring them to collect patient details one question at a time. But, it allowed them to establish rapport, and people felt they were receiving care right away. The result was an instant and sustained spike in paying users. But it needed some finessing... With a clear winner in hand, I massaged the concept further, using feedback from medical staff and users. Some of the sketches from refining the designs. Questions that users still had at this point included: Am I speaking to a bot? I have to pay? Is this secure? New Flow, New Role The new flow: 1. Account Creation 2. Intake Coordinator 3. Doctor\u002FNP - With so much new traffic, medical staff were overwhelmed! - I looked to real life process in a medical office, and so, the Intake Coordinator role at Akira was born. - IC responisiblities: triage – vet, verify and onboard new patients. - Much more human and natural ✓ - New Home screen + service list now made more sense once onboarded The new flow: 1. Account Creation 2. Intake Coordinator 3. Doctor\u002FNP The initial message sent by the Intake Coordinator: Hi Mikael! I’m here to help you get signed up with a membership plan and ready to use Akira. I’ll answer your questions and gather a quick health history. First, what are you looking for help with today? People don’t read—or do they? We found people actually read this first message; probably because of the less formal text message format. Interestingly, this chat-based onboarding took much longer to complete than the form-based one, but people responded well to the bespoke feel. ↳ Other Improvements Made Along with a much improved onboarding, I updated other parts of the app including various chat elements, secondary screens and copy. Chat Cards: Sometimes actions need separate flows or screens, like capturing credit card details. I designed buttons\u002Fcards that would be inserted into the chat and activated by the user. Two buttons: Start a Chat vs. Start a Consult So much discussion on this one. Eventually, “Start a Consult” won. I always favour calling things what they are, especially when there is an existing, strong mental model around them. KISS ftw. I made an effort to incorporate the brand voice as much as possible throughout the app, making use of our illustrations, colours, typography and diction. I firmly believe in a consistent experience from marketing to product. I made an effort to incorporate the brand voice as much as possible throughout the app... ...making use of our illustrations, colours, typography and diction. I firmly believe in a consistent experience from marketing to product. [# Group Eleven —Websites & Creative Services for Athletes A web app for athletes to quickly and easily create professional websites, with unique sport-specific features. Responsive Web App \u002F Website \u002F Branding & Identity \u002F Apparel Founder, Designer, Developer 2019—](#groupeleven) A web app for athletes to quickly and easily create professional websites, with unique sport-specific features. - · Responsive Web App - · Website design & build - · Branding & Identity - · Apparel - · Founder\u002FDesigner\u002FDeveloper - · 2019— - · www.groupeleven.co Group Eleven ⤴ ✕ Close View: www.groupeleven.co Project Websites faster & easier than your 5k pb Problem Crafting a professional online image is difficult, websites are complicated and time-sucking endeavours. Athletes prioritize training first and things like websites last – they don’t have the time, energy or knowhow, and have been burned by tech in the past. Even world champions and Olympic medalists have sub par online destinations. Solved - Extremely quick, simple setup & updating - Clean, professional look on all devices - No designing or coding required Skiier doing a crazy aerial trick: Your last blog post is from September. 2016 Mountain biker on a wall ramp: Awesome photo...but that's not your sponsor anymore. Tennis player ready to receive the ball: Your super simple, couple of clicks, drag and drop, stylishly bold, single page website. Outcomes & Accomplishments MVP Went from initial idea to first paying user in six weeks. Success Users include Olympians, world record holders, top ten finishers at world champs and Pan Am Games (as well as amateurs). $$$ Profitable (small numbers but in the green!) ↳ Responsive Web App Preview of the editing experience, showing my own G11 page. - Fixed layouts with content hotspots keeps things simple and focused: fewer decisions to make means less headache. - WYSIWYG: No abstractions, edits are made directly on the page itself. - Customizing fonts, colours and other settings is very straightforward. ↑ Not placeholder! When not pushing pixels, I am swimming, biking and running in the pro ranks of middle-distance triathlon. - Career Highlights - 2019 - 2018 - Olympic Games London 2012 1 - Olympic Games Rio 2016 2 - Olympic Games Beijing 2008 6 - Olympic Games Athens 2004 19 - World Series Championship 2010 2 - European Championship Baku 2015 1 - World Championship (U23) 2005 3 - World Championship (U23) 2003 3 - World Series Montreal 5 Olympic Distance - World Series Hamburg 8 Sprint Distance - World Series Hamburg DNF Mixed Relay - Grand Final, Lausanne 10 Olympic Distance - World Cup Tongyeong 5 Sprint Distance - World Cup Miyazaki 4 Olympic Distance - World Series Montreal 5 Olympic Distance - World Cup Lausanne 1 Olympic Distance - European Championship, Glasgow 2 Mixed Relay - European Championship, Glasgow 1 Olympic Distance - World Series Hamburg 8 Mixed Relay - World Series Hamburg 4 Sprint Distance - National Championship 1 Sprint distance ↘Highlight: the results table. Creating something like this on other platforms is nearly impossible. Flexible formatting and works for any sport. - G11 pages are focused on the essentials: · Results · Social Links · Sponsor Logos (that are linked) · Images + Text - Page layouts are purposely designed to be content-light, functioning more like an athletic C.V. - And provide just the right amount of info & personality. ↳ Brand & Identity I wanted Group Eleven to look energized and bold, and feel inspired. Logo BT Brik Xl By Burntype Colours Deep Sport #081D19 R8, G29, B25 Flare #FF2E00 R255, G46, B0 Electricity #9FFF03 R159, G255, B3 Typography Example of large hero headings. Acumin Pro By Robert Slimbach Example of other heading styles and body copy. Promo Imagery ↳ Behind the Scenes Some thoughts, musings and process behind developing the project. Compilation of process sketches. The Idea I wanted to use Group Eleven as an exercise in product development – putting to use the lessons I have learned throughout my career. I also wanted to challenge myself to create something that people (and a particularly stingy audience) would be willing to be pay for. Validation Having a great idea and ability to build is one thing, but does anyone actually want it? What I posted to Instagram: Group Eleven in big text, subheading 'Websites for Athletes, Soon' and a prompt, 'DM for beta'. Background was a photo of myself on the bike racing a triathlon. I promised myself I wouldn't build anything unless I had strong signals from my target demographic. I have nearly 800 followers on Instagram, most of them athletes. I posted a single image to my stories with a prompt—DM for Beta—and required a minimum 10% conversion within the first 12 hours in order to procee …. A Clean \u002F Minimalist, Dark Mode, Typographic \u002F Big Type website in the Agency & Studio industry. The overall color palette features Gray, Black, White. The typography features Acumin (Sans Serif), IBM Plex Mono (Sans Serif). Built using Typekit. AI description: Mikael Staer Nathan’s portfolio is a masterclass in contemporary digital minimalism, serving as a sophisticated showcase for high-end product design and web development. The site utilizes a cinematic, full-bleed layout that prioritizes large-scale typography and evocative imagery, creating an immersive experience that feels more like a digital editorial than a traditional resume. The use of soft gradients, grainy textures, and generous negative space establishes a calm yet authoritative visual tone. Targeting premium tech clients and design-forward brands, the identity is defined by its refined Swiss-inspired typography and a muted, sophisticated color palette. The interface is stripped of unnecessary clutter, relying on elegant motion and a structured grid to guide the viewer through a curated selection of impactful work. It is a highly intentional design that communicates precision, technical expertise, and a deep understanding of modern aesthetic trends.",{"id":625,"website_id":626,"page_id":625,"name":627,"slug":628,"url":629,"website_name":627,"website_slug":628,"website_url":630,"result_url":629,"fetched_at":631,"score":432,"score_boost":334,"ai_score":141,"freshness_score":632,"scored_at":633,"page_name":39,"page_url":629,"page_title":634,"page_description":635,"page_content":636,"page_sort":334,"is_home":340,"is_home_rank":341,"page_type_id":342,"page_type_name":46,"cover":637,"cover_mobile":640,"cover_sequence":642,"translations":733,"industry":736,"styles":737,"credits":740,"font_families":742,"technologies":743,"pagespeed":744,"pagespeed_mobile":749,"buckets":754,"search_payload":756},"40375bae-4f6d-4faa-8aa4-b9e0117d89c9","ff07f988-07d5-4ce2-8766-2405058c010a","Suzy Welch","suzy-welch","https:\u002F\u002Fsuzywelch.com\u002F","https:\u002F\u002Fsuzywelch.com","2026-04-28T16:57:45.000Z",68,"2026-05-23T19:24:31.000Z","Homepage — Suzy Welch","Suzy Welch is a writer, professor, and speaker. She is the author of three best selling books, teaches at NYU's Stern School of Business, and a senior advisor at The Brunswick group.","Discover your authentic life and career with Suzy Welch, professor at NYU Stern School of Business and creator of the proven Becoming You methodology. A roadmap to answer: \"What should I do with my life?\" Amazon Book of the Year Available Now [Find your purpose now ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) [Try The Values Bridge Now ](https:\u002F\u002Fthevaluesbridge.com\u002F?utm_source=sw&utm_medium=referral&utm_campaign=home_page) Trusted By Feeling stuck in your career? Unsure of your true purpose? Through my [ teaching ](https:\u002F\u002Fsuzywelch.com\u002Fnyu\u002F) , [ workshops ](https:\u002F\u002Fsuzywelch.com\u002Fevents\u002Fbecoming-you-discovery-day\u002F) , [ podcast ](\u002Fpodcasts) , [ books ](\u002Fbooks) , [ assessment tools ](https:\u002F\u002Fsuzywelch.com\u002Fproducts\u002F) , and newsletter, my purpose is to help you find your purpose, taking meaningful action to live a life of clarity and design. Play If you’re here to learn about Becoming You, my self-discovery and career-exploration methodology, or the 10-10-10 decision-making system, you’re in the right place. While different in application, both tools have the same intention: Lives of more authenticity, clarity, and alignment, even amidst the sometimes daunting (and often messy) beauty of life. Welcome! I’m glad you’re here. Scroll What's New? - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) Courses Becoming You: Crafting the Authentic Life You Want and Need Designed for anyone who’s ever wondered, “What should I do with my one wild and precious life?” Becoming You is a multi-part, interactive methodology that guides individuals through the profound, exhilarating, and sometimes surprising journey to their authentic purpose, a life and career rich with meaning, impact, and growth. The Becoming You process grows out of the belief that such lives exist in our “Area of Transcendence,” the intersection of our deeply held values, our unique aptitudes, and the areas of emotional or intellectual interest that provide opportunities for financial flourishing. [Order the book ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) [Become certified ](\u002Fevents\u002Fbecoming-you-certification-program\u002F) 10-10-10: A Life Transforming Idea Designed to help people, families, and teams make values-driven decisions. Endorsed by Oprah. Taught at Harvard. In today’s accelerated world of competing priorities, evolving options, and increasing information overload, we can find ourselves steered by impulse, stress, or expedience. Are our choices the right ones? 10-10-10 is an accessible, proven decision-making system that has helped millions of people around the world and stands ready to help you. [Learn more ](\u002Fbooks\u002F) Scroll - \"Let Suzy Welch be your guide. She has been mine on many occasions. She will take you on a journey into yourself and help you find your path forward.\" Hoda Kotb Former host, The Today Show - \"With humor, humanity, and expert guidance, Becoming You helps you find your purpose and direction. 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The platform is designed to guide users through her 'Becoming You' methodology, offering a suite of resources including books, podcasts, workshops, and digital assessments aimed at helping individuals discover their authentic life and career paths. It functions as both a professional portfolio and a conversion engine for her educational products.\n\nThe visual identity is warm, authoritative, and deeply personal. Utilizing a rich, autumnal color palette of terracotta, cream, and deep browns, the design evokes a sense of wisdom and approachability. The typography is elegant, blending classic serif headings with clean sans-serif body text to strike a balance between academic prestige and modern lifestyle coaching. The high-quality portraiture places Suzy at the center of the brand, establishing immediate trust and human connection with an audience of ambitious professionals and seekers of purpose.","Education & Courses",[29,738,739],"Corporate \u002F Professional","High-End \u002F Luxury",[741],"Griflan",[279,274,289],[253,251,245,252,248],[745,746,747,748],{"score":94,"category":81},{"score":185,"category":84},{"score":614,"category":87},{"score":88,"category":90},[750,751,752,753],{"score":204,"category":81},{"score":184,"category":84},{"score":614,"category":87},{"score":88,"category":90},[755,105],"brown","Website: Suzy Welch. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Homepage — Suzy Welch. Page description: Suzy Welch is a writer, professor, and speaker. She is the author of three best selling books, teaches at NYU's Stern School of Business, and a senior advisor at The Brunswick group.. Page content: Discover your authentic life and career with Suzy Welch, professor at NYU Stern School of Business and creator of the proven Becoming You methodology. A roadmap to answer: \"What should I do with my life?\" Amazon Book of the Year Available Now [Find your purpose now ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) [Try The Values Bridge Now ](https:\u002F\u002Fthevaluesbridge.com\u002F?utm_source=sw&utm_medium=referral&utm_campaign=home_page) Trusted By Feeling stuck in your career? Unsure of your true purpose? Through my [ teaching ](https:\u002F\u002Fsuzywelch.com\u002Fnyu\u002F) , [ workshops ](https:\u002F\u002Fsuzywelch.com\u002Fevents\u002Fbecoming-you-discovery-day\u002F) , [ podcast ](\u002Fpodcasts) , [ books ](\u002Fbooks) , [ assessment tools ](https:\u002F\u002Fsuzywelch.com\u002Fproducts\u002F) , and newsletter, my purpose is to help you find your purpose, taking meaningful action to live a life of clarity and design. Play If you’re here to learn about Becoming You, my self-discovery and career-exploration methodology, or the 10-10-10 decision-making system, you’re in the right place. While different in application, both tools have the same intention: Lives of more authenticity, clarity, and alignment, even amidst the sometimes daunting (and often messy) beauty of life. Welcome! I’m glad you’re here. Scroll What's New? - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) - Becoming You Intensive ## Becoming You: Three-Day Intensive We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future. [Take the class ](\u002Fevents\u002F3-day-becoming-you-nyc-intensive\u002F) - Digital Assessment ## The Values Bridge Discover the values that truly motivate you. Then, launch your journey to authenticity. [Discover your Values DNA ](\u002Fproducts\u002F) - Podcast Episode 97 ## Be Not Afraid (Part I): “I Took a Sabbatical. Should I Hide That From Employers?” Fear of the unknown gets a lot of attention. But the deeper fear — the one that quietly shapes our careers and lives — is something else entirely. The fear of knowing ourselves. In this first episode of a three-part series on fear and self-discovery, your host Suzy Welch explores why so many people avoid looking closely at who they really are — and what they truly want. Drawing inspiration from the iconic film “Who’s Afraid of Virginia Woolf?,” Suzy examines the psychological reality behind what researchers call information avoidance: our tendency to avoid truths that might force us to change. She tackles a question from podcast listener Katie, who took a brave step after decades of professional success: a sabbatical to reassess her life and career. Now she faces a dilemma many people share — should she admit that she took a sabbatical on her resume, or hide it from potential employers? This episode kicks off a three-part “Be Not Afraid” series on the courage it takes to change your life from the inside out. Because the truth is simple: If you don’t stop to ask who you are… life will eventually force the question. And the sooner you ask it, the better. Listen [Watch ](https:\u002F\u002Fwww.youtube.com\u002Fwatch?v=9PbY9spbUXY) - Digital Assessment ## PIE360 Feedback Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution. [Start your review ](\u002Fproducts\u002F) - News ## NYU Stern Initiative on Purpose and Flourishing A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment. [Learn more ](\u002Fnyu\u002F) - Book ## Becoming You: The Proven Method for Crafting Your Authentic Life and Career An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you. [Order your copy ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) Courses Becoming You: Crafting the Authentic Life You Want and Need Designed for anyone who’s ever wondered, “What should I do with my one wild and precious life?” Becoming You is a multi-part, interactive methodology that guides individuals through the profound, exhilarating, and sometimes surprising journey to their authentic purpose, a life and career rich with meaning, impact, and growth. The Becoming You process grows out of the belief that such lives exist in our “Area of Transcendence,” the intersection of our deeply held values, our unique aptitudes, and the areas of emotional or intellectual interest that provide opportunities for financial flourishing. [Order the book ](\u002Fbooks\u002Fbecoming-you-the-proven-method-for-crafting-your-authentic-life-and-career\u002F) [Become certified ](\u002Fevents\u002Fbecoming-you-certification-program\u002F) 10-10-10: A Life Transforming Idea Designed to help people, families, and teams make values-driven decisions. Endorsed by Oprah. Taught at Harvard. In today’s accelerated world of competing priorities, evolving options, and increasing information overload, we can find ourselves steered by impulse, stress, or expedience. Are our choices the right ones? 10-10-10 is an accessible, proven decision-making system that has helped millions of people around the world and stands ready to help you. [Learn more ](\u002Fbooks\u002F) Scroll - \"Let Suzy Welch be your guide. She has been mine on many occasions. She will take you on a journey into yourself and help you find your path forward.\" Hoda Kotb Former host, The Today Show - \"With humor, humanity, and expert guidance, Becoming You helps you find your purpose and direction. This …. A Clean \u002F Minimalist, Corporate \u002F Professional, High-End \u002F Luxury website in the Education & Courses industry. Designed by Griflan. The overall color palette features Brown, White. The typography features Graphik (Sans Serif, Commercial Type), Helvetica Neue (Sans Serif), Editorial (Pangram Pangram). Built using Amazon Web Services, Klaviyo, Node.js, Nuxt.js, Vue.js. AI description: Suzy Welch's website serves as a sophisticated personal brand hub for the acclaimed author, professor, and speaker. The platform is designed to guide users through her 'Becoming You' methodology, offering a suite of resources including books, podcasts, workshops, and digital assessments aimed at helping individuals discover their authentic life and career paths. It functions as both a professional portfolio and a conversion engine for her educational products. The visual identity is warm, authoritative, and deeply personal. Utilizing a rich, autumnal color palette of terracotta, cream, and deep browns, the design evokes a sense of wisdom and approachability. The typography is elegant, blending classic serif headings with clean sans-serif body text to strike a balance between academic prestige and modern lifestyle coaching. The high-quality portraiture places Suzy at the center of the brand, establishing immediate trust and human connection with an audience of ambitious professionals and seekers of purpose."]