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design global","Saguez & Partners : penser, créer, faire vivre des marques & lieux marquants. Nous sommes une agence de design global et durable, engagée depuis 1998.","Le design n'est pas là que pour faire joli® Il doit être utile à la société, aux gens et à la planète. Penser, créer, faire vivre des marques & lieux marquants. Nous sommes une agence de design global et durable, engagée depuis 1998. Nos services [ Design de marque Branding - Stratégie de marque - Lisibilité de l'offre - Création d'identité - Management de marque - Architecture commerciale ](\u002Ffr\u002Fagence-de-branding-paris) [ Design intérieur & architectural Lieux marquants - Commerces - Bureaux - Hôtels - Projets urbains - Aéroports - Résidences de services - et plus encore ](\u002Ffr\u002Fagence-design-d-espace) Nos derniers projets Groupe Michelin : Michelin se réinvente, futur Quartier des Pistes - [ Design global ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=agence-de-design-global) [ The Pistes District - MICHELIN Innovation Park Cataroux (2025) ](\u002Ffr\u002Fprojets\u002Fmichelin-quartier-des-pistes) Commerce : à plusieurs on est plus forts - [ Architecture commerciale ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=architecture-commerciale) [ ](\u002Ffr\u002Fprojets\u002Fmarche-dar-essalam) Bpifrance : Servir l'avenir - [ Design global ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=agence-de-design-global) [ Titre Servir l'avenir BPIFrance sur fond jaune logotype ](\u002Ffr\u002Fprojets\u002Fbpifrance) [ Découvrir plus de projets ](\u002Ffr\u002Fprojets) Saguez, un groupe L'excellence réside autant dans ce que nous maîtrisons que dans notre capacité à reconnaître ce qui nécessite des expertises complémentaires. C'est cette ouverture qui a mené à la création de nos cinq filiales, chacune co-fondée par des créatifs-entrepreneurs. [ Agence S ](https:\u002F\u002Fwww.agence-s.fr) [ Manganèse Éditions ](http:\u002F\u002Fwww.manganese-editions.com) [ Saguez & Build ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez Favretto ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez & Dash ](https:\u002F\u002Fsaguezdash.com) [ Agence S ](https:\u002F\u002Fwww.agence-s.fr) [ Manganèse Éditions ](http:\u002F\u002Fwww.manganese-editions.com) [ Saguez & Build ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez Favretto ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez & Dash ](https:\u002F\u002Fsaguezdash.com) Un lieu, Une équipe Entreprise pionnière dans les Docks de Saint-Ouen-sur-Seine, l’agence s’est installée à la Manufacture Design en 2016. Ici, ses 120 collaborateurs testent et développent ce qu’ils imaginent, étudient et prescrivent à leurs clients pour demain. [ À propos de nous ](\u002Ffr\u002Fnotre-culture) [ À la Une ](\u002Ffr\u002Factualites)[ Espace presse ](\u002Ffr\u002Fespace-presse) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fstrategies-ia)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Stratégies : Saguez & Partners décrypte l’impact de l’IA sur le design Jean-Philippe Cordina apporte son expertise sur l’impact de l’IA dans les métiers créatifs. ](\u002Ffr\u002Factualites\u002Fstrategies-ia) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fgen-z-retail)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Gen Z et retail : que veulent les nouveaux consommateurs ? À travers leur interview dans CB News, Niels Brault et Virginie Parisot livrent une lecture stratégique des mutations du retail. ](\u002Ffr\u002Factualites\u002Fgen-z-retail) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fconference-seta-paris)[ Prises de parole ](\u002Ffr\u002Factualites?selectedTypesArticles=prises-de-paroles)[ Le bureau à l’heure de l’hospitality Retour sur notre conférence avec AXA et Wellio lors du Workspace Expo & SETA 2026. ](\u002Ffr\u002Factualites\u002Fconference-seta-paris) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Faxa-office-snapshots)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Le siège monde d’AXA sur Office Snapshots Le nouveau siège monde d’AXA à Paris continue de faire parler de lui. ](\u002Ffr\u002Factualites\u002Faxa-office-snapshots) [ Voir plus d'actualités ](\u002Ffr\u002Factualites)",true,1,"1",{"id":431,"height":13,"width":12,"blurhash":432},"e151e0cb-f52f-40cb-85d3-70da77d76423","radial-gradient(at 0 0,#83a4ce,#00000000 50%),radial-gradient(at 33% 0,#7295ac,#00000000 50%),radial-gradient(at 67% 0,#7a9cb7,#00000000 50%),radial-gradient(at 100% 0,#6f8eb4,#00000000 50%),radial-gradient(at 0 50%,#a8b0b5,#00000000 50%),radial-gradient(at 33% 50%,#9c9f9e,#00000000 50%),radial-gradient(at 67% 50%,#978683,#00000000 50%),radial-gradient(at 100% 50%,#866a74,#00000000 50%),radial-gradient(at 0 100%,#033004,#00000000 50%),radial-gradient(at 33% 100%,#445921,#00000000 50%),radial-gradient(at 67% 100%,#576e26,#00000000 50%),radial-gradient(at 100% 100%,#355300,#00000000 50%)",{"id":434,"height":15,"width":14,"blurhash":64},"24c884fb-28ef-4bb1-a3a4-80e76e4db4df",[436,439,442,445,448,451,454,457,460,463,466,469,472,475,478,481,484,487,490,493,496,499,502,505,508,511,514,517,520,523],{"directus_files_id":437},{"id":438},"9c176f00-2caa-4090-b6ed-e13837fe2769",{"directus_files_id":440},{"id":441},"bac52093-3e79-4280-8a6a-1ea1d192055d",{"directus_files_id":443},{"id":444},"c57772da-68e5-4c5c-bdaa-6bc805ef54ef",{"directus_files_id":446},{"id":447},"b4eac470-063a-4d66-be61-595c73214b33",{"directus_files_id":449},{"id":450},"056dae7c-0d83-4631-98fe-4cb3e67e09bc",{"directus_files_id":452},{"id":453},"859aeb5a-260d-4934-869d-0c972defb0b1",{"directus_files_id":455},{"id":456},"d8678d1a-d805-4f90-a6f2-0bd0bf42385d",{"directus_files_id":458},{"id":459},"51ec96ac-ce45-4616-b5a9-a9a296d22530",{"directus_files_id":461},{"id":462},"8c25ab4e-833a-4809-b732-7b392d302715",{"directus_files_id":464},{"id":465},"6a936eb6-0b25-4b04-8a45-c6ab8ce526a4",{"directus_files_id":467},{"id":468},"9886ea27-7c2f-4635-9b4a-f784a447f67a",{"directus_files_id":470},{"id":471},"b9361a25-14ee-4926-b258-d653c269be2a",{"directus_files_id":473},{"id":474},"36f2be50-a030-42e5-a34c-1bbbbd261baf",{"directus_files_id":476},{"id":477},"f67c40b4-d4a2-417f-9b45-53d80348b59a",{"directus_files_id":479},{"id":480},"63452c9b-e7ec-4470-97af-f7841711c4b6",{"directus_files_id":482},{"id":483},"80237086-71b7-44ef-bc79-49a0d4aa02e9",{"directus_files_id":485},{"id":486},"68843e2d-1605-4bad-af42-1c9309a00f8f",{"directus_files_id":488},{"id":489},"709c6528-d2f7-4f10-8924-23733bdf661e",{"directus_files_id":491},{"id":492},"3b7c472e-51cb-48cf-ab2e-87d19da916df",{"directus_files_id":494},{"id":495},"203f312e-544b-4190-87c3-78ab1b6259e7",{"directus_files_id":497},{"id":498},"fad91833-4255-407b-b4e9-714d9a195c33",{"directus_files_id":500},{"id":501},"cfe13d06-7419-4ee4-83a3-10df634ebdbb",{"directus_files_id":503},{"id":504},"3483d0a2-159e-48b8-b8e3-a04e034bcf20",{"directus_files_id":506},{"id":507},"15eab75e-9a3c-44c3-8c56-0219be154ee8",{"directus_files_id":509},{"id":510},"6477028f-d573-4339-abe6-5920452d832b",{"directus_files_id":512},{"id":513},"791d6d99-8719-4d19-b599-36eadda212af",{"directus_files_id":515},{"id":516},"c73265ad-3b20-4fd7-9447-d3f533ab306c",{"directus_files_id":518},{"id":519},"3d9f22a6-4961-4ec2-930a-dc3e5c1244e2",{"directus_files_id":521},{"id":522},"1af20c39-287b-4834-817c-e6f4f36bcaa6",{"directus_files_id":524},{"id":525},"fbc93fec-1f28-4f0b-8f1d-4f967ba09a9d",[527],{"languages_code":528,"description":529},"en","Saguez & Partners is a premier global design agency dedicated to creating impactful brands and spaces through a lens of sustainability and utility. Their multidisciplinary approach spans brand identity, interior design, architecture, and sustainable product development, positioning them as a strategic partner for clients looking to bridge the gap between aesthetic beauty and functional social responsibility.\n\nThe visual identity is sophisticated and editorial, utilizing bold, large-scale typography and a vibrant, nature-inspired color palette of deep greens and warm yellows. The design language relies on high-quality architectural photography and clean layouts to convey a sense of professional excellence and environmental consciousness, appealing to high-end corporate clients and forward-thinking developers.","Agency & Studio",[30,26,34],[],[],[352,359,355],[536,539,542,545],{"score":537,"category":538},56,"performance",{"score":540,"category":541},97,"accessibility",{"score":543,"category":544},100,"best-practices",{"score":543,"category":546},"seo",[548,549,550,551],{"score":297,"category":538},{"score":278,"category":541},{"score":543,"category":544},{"score":543,"category":546},[189,197,193],"Website: Saguez & Partners. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Saguez & Partners | Agence de design global. Page description: Saguez & Partners : penser, créer, faire vivre des marques & lieux marquants. Nous sommes une agence de design global et durable, engagée depuis 1998.. Page content: Le design n'est pas là que pour faire joli® Il doit être utile à la société, aux gens et à la planète. Penser, créer, faire vivre des marques & lieux marquants. Nous sommes une agence de design global et durable, engagée depuis 1998. Nos services [ Design de marque Branding - Stratégie de marque - Lisibilité de l'offre - Création d'identité - Management de marque - Architecture commerciale ](\u002Ffr\u002Fagence-de-branding-paris) [ Design intérieur & architectural Lieux marquants - Commerces - Bureaux - Hôtels - Projets urbains - Aéroports - Résidences de services - et plus encore ](\u002Ffr\u002Fagence-design-d-espace) Nos derniers projets Groupe Michelin : Michelin se réinvente, futur Quartier des Pistes - [ Design global ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=agence-de-design-global) [ The Pistes District - MICHELIN Innovation Park Cataroux (2025) ](\u002Ffr\u002Fprojets\u002Fmichelin-quartier-des-pistes) Commerce : à plusieurs on est plus forts - [ Architecture commerciale ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=architecture-commerciale) [ ](\u002Ffr\u002Fprojets\u002Fmarche-dar-essalam) Bpifrance : Servir l'avenir - [ Design global ](\u002Ffr\u002Fprojets?selectedExpertisePrinc=agence-de-design-global) [ Titre Servir l'avenir BPIFrance sur fond jaune logotype ](\u002Ffr\u002Fprojets\u002Fbpifrance) [ Découvrir plus de projets ](\u002Ffr\u002Fprojets) Saguez, un groupe L'excellence réside autant dans ce que nous maîtrisons que dans notre capacité à reconnaître ce qui nécessite des expertises complémentaires. C'est cette ouverture qui a mené à la création de nos cinq filiales, chacune co-fondée par des créatifs-entrepreneurs. [ Agence S ](https:\u002F\u002Fwww.agence-s.fr) [ Manganèse Éditions ](http:\u002F\u002Fwww.manganese-editions.com) [ Saguez & Build ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez Favretto ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez & Dash ](https:\u002F\u002Fsaguezdash.com) [ Agence S ](https:\u002F\u002Fwww.agence-s.fr) [ Manganèse Éditions ](http:\u002F\u002Fwww.manganese-editions.com) [ Saguez & Build ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez Favretto ](\u002Ffr\u002Fnotre-culture\u002Fnos-filiales) [ Saguez & Dash ](https:\u002F\u002Fsaguezdash.com) Un lieu, Une équipe Entreprise pionnière dans les Docks de Saint-Ouen-sur-Seine, l’agence s’est installée à la Manufacture Design en 2016. Ici, ses 120 collaborateurs testent et développent ce qu’ils imaginent, étudient et prescrivent à leurs clients pour demain. [ À propos de nous ](\u002Ffr\u002Fnotre-culture) [ À la Une ](\u002Ffr\u002Factualites)[ Espace presse ](\u002Ffr\u002Fespace-presse) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fstrategies-ia)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Stratégies : Saguez & Partners décrypte l’impact de l’IA sur le design Jean-Philippe Cordina apporte son expertise sur l’impact de l’IA dans les métiers créatifs. ](\u002Ffr\u002Factualites\u002Fstrategies-ia) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fgen-z-retail)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Gen Z et retail : que veulent les nouveaux consommateurs ? À travers leur interview dans CB News, Niels Brault et Virginie Parisot livrent une lecture stratégique des mutations du retail. ](\u002Ffr\u002Factualites\u002Fgen-z-retail) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Fconference-seta-paris)[ Prises de parole ](\u002Ffr\u002Factualites?selectedTypesArticles=prises-de-paroles)[ Le bureau à l’heure de l’hospitality Retour sur notre conférence avec AXA et Wellio lors du Workspace Expo & SETA 2026. ](\u002Ffr\u002Factualites\u002Fconference-seta-paris) [ Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article Lire l'article ](\u002Ffr\u002Factualites\u002Faxa-office-snapshots)[ Vu dans la presse ](\u002Ffr\u002Factualites?selectedTypesArticles=vu-dans-la-presse)[ Le siège monde d’AXA sur Office Snapshots Le nouveau siège monde d’AXA à Paris continue de faire parler de lui. ](\u002Ffr\u002Factualites\u002Faxa-office-snapshots) [ Voir plus d'actualités ](\u002Ffr\u002Factualites). A Clean \u002F Minimalist, High-End \u002F Luxury, Typographic \u002F Big Type website in the Agency & Studio industry. The overall color palette features White, Black, Gray. Built using Node.js, Nuxt.js, Vue.js. AI description: Saguez & Partners is a premier global design agency dedicated to creating impactful brands and spaces through a lens of sustainability and utility. Their multidisciplinary approach spans brand identity, interior design, architecture, and sustainable product development, positioning them as a strategic partner for clients looking to bridge the gap between aesthetic beauty and functional social responsibility. The visual identity is sophisticated and editorial, utilizing bold, large-scale typography and a vibrant, nature-inspired color palette of deep greens and warm yellows. The design language relies on high-quality architectural photography and clean layouts to convey a sense of professional excellence and environmental consciousness, appealing to high-end corporate clients and forward-thinking developers.",{"id":555,"website_id":556,"page_id":555,"name":557,"slug":558,"url":559,"website_name":557,"website_slug":558,"website_url":560,"result_url":559,"fetched_at":561,"score":562,"score_boost":422,"ai_score":278,"freshness_score":234,"scored_at":563,"page_name":52,"page_url":559,"page_title":557,"page_description":564,"page_content":565,"page_sort":422,"is_home":427,"is_home_rank":428,"page_type_id":429,"page_type_name":58,"cover":566,"cover_mobile":569,"cover_sequence":571,"translations":575,"industry":530,"styles":578,"credits":579,"font_families":581,"technologies":582,"pagespeed":584,"pagespeed_mobile":589,"buckets":594,"search_payload":595},"b4a4e819-88bd-4953-828c-67198ed1d8b1","dbef2545-d061-4be7-9759-9b707f292701","Franziska Brunner","franziska-brunner","https:\u002F\u002Ffranziskabrunner.com\u002F","https:\u002F\u002Ffranziskabrunner.com","2026-05-05T14:57:36.000Z",83,"2026-05-23T19:23:55.000Z","Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz.","Cooking... Franziska Brunner Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz. info 2024 [ Only a G-Class can judge a G-Class Mercedes-Benz ](\u002Fprojects\u002Fonly-a-g-class-can-judge-a-g-class) Only a G-Class can judge a G-Class [ ](\u002Fprojects\u002Fonly-a-g-class-can-judge-a-g-class) 2022 [ Psychoanalysis in Metaverse Vienna Tourism ](\u002Fprojects\u002Fpsychoanalysis-in-metaverse) Psychoanalysis in Metaverse [ ](\u002Fprojects\u002Fpsychoanalysis-in-metaverse) 2025 [ In Her Shoes Mercedes-Benz ](\u002Fprojects\u002Fin-her-shoes) In Her Shoes [ ](\u002Fprojects\u002Fin-her-shoes) 2020 [ Magenta Multiverse Telekom \u002F Magenta ](\u002Fprojects\u002Fmagenta-contains-multitudes) Magenta Multiverse [ ](\u002Fprojects\u002Fmagenta-contains-multitudes) 2022 [ Clean out your Creeps Federal Ministry for Climate ](\u002Fprojects\u002Fclean-out-your-creeps) Clean out your Creeps [ ](\u002Fprojects\u002Fclean-out-your-creeps) 2021 [ The iPhone Rumours T-Mobile ](\u002Fprojects\u002Fthe-iphone-rumours) The iPhone Rumours [ ](\u002Fprojects\u002Fthe-iphone-rumours) 2022 [ Ode to the Unseen Erste Foundation ](\u002Fprojects\u002Fode-to-the-unseen) Ode to the Unseen [ ](\u002Fprojects\u002Fode-to-the-unseen) 2022 [ Fairytale gone different Falter Journalism ](\u002Fprojects\u002Ffairytale-gone-different) Fairytale gone different [ ](\u002Fprojects\u002Ffairytale-gone-different) 2021 [ Vienna \\\\\\\\\\\\ on OnlyFans Vienna Tourism ](\u002Fprojects\u002Fvienna-on-onlyfans) Vienna \\\\\\\\\\\\ on OnlyFans [ ](\u002Fprojects\u002Fvienna-on-onlyfans) 2024 [ Because it’s Mercedes-Benz Mercedes-Benz ](\u002Fprojects\u002Fbecause-its-mercedes-benz) Because it’s Mercedes-Benz [ ](\u002Fprojects\u002Fbecause-its-mercedes-benz) 2019 [ The Future is Now Apple Pay ](\u002Fprojects\u002Fthe-future-is-now) The Future is Now [ ](\u002Fprojects\u002Fthe-future-is-now) 2025 [ Double Portraits for Women’s Day Mercedes-Benz ](\u002Fprojects\u002Fdouble-portraits) Double Portraits for Women’s Day [ ](\u002Fprojects\u002Fdouble-portraits) 2018 [ A Gingerbread Sacrifice T-Mobile ](\u002Fprojects\u002Fa-gingerbread-sacrifice) A Gingerbread Sacrifice [ ](\u002Fprojects\u002Fa-gingerbread-sacrifice) 2020 [ President turns Drone Pilot Federal President of Austria ](\u002Fprojects\u002Fpresident-turns-drone-pilot) President turns Drone Pilot [ ](\u002Fprojects\u002Fpresident-turns-drone-pilot) 2024 [ More than a car Mercedes-Benz ](\u002Fprojects\u002Fmore-than-a-car) More than a car [ ](\u002Fprojects\u002Fmore-than-a-car) Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz. close Background Growing up as a creative yet sensitive kid in a small, Shire-esque village in the countryside, where every neighbor knows what the other had for dinner, I unknowingly learned something important early on: the dynamics of perception. Fresh out of high school, with a focus on languages, I went on to study expressive disciplines such as film, design, writing, typography, illustration, art history, psychology, and brand strategy at the University of Applied Arts in Vienna. While completing my Master’s, a rise at Jung von Matt brought opportunities to work for clients of all sizes, with budgets ranging from modest to major. First as an Art Director, then as a Copywriter, I contributed to culturally relevant campaigns, including zeitgeist-inspired stunts, economically significant mergers, and political crisis communication. After moving to Berlin, I became Creative Director on Mercedes-Benz’s global account, managing multi-market (incl. the U.S. and China), full-funnel brand campaigns, product launches, and an international team by the age of 28. To me, that’s still insane, but I promised myself to turn off the imposter. Currently, I’m helping steer the brand into a more approachable direction – the next chapter after its luxury-only approach. Apart from that, there's always a smaller creative thingy I'm thinking about or working on. ‍ I thrive on close collaboration with ambitious and curious partners, bringing together clear, strategic, cross-disciplinary thinking, a genuine love for craft, sharp attention to detail, and a relentless drive to find solutions, particularly in moments of complexity and change. It may sound like some polished LinkedIn bio, but it's still the truth. How I lead people is best described as what business consultants call _servant leadership_ – with a strong belief in open and inclusive conversations, participation and ownership, and respect for the diversity of individual experiences. ‍ The work I value is considerate, impactful, surprising, and excellently executed. Education and Work 2023 - today: antoni Berlin\u002Fteam x (bespoke global agency for Mercedes-Benz; since 2025 part of BBDO) 2017 - 2022: Jung von Matt 2012 - 2017: Freelance Writer, Illustrator and Visual Designer 2014 - 2018: Master's degree at the University of Applied Arts Vienna (Concept Class; Matthias Spaetgens, prev. Walter Lürzer) Recognition I’ve been lucky to help shape work that has earned recognition across the creative industry by the Art Directors Club, New York Festivals, The One Show, Ad Age, Adweek, Campaign, Cannes, and Effie, among others. More importantly, it has sparked thoughts, conversations, and emotions worldwide, while also establishing, shifting, or deepening the perception and narrative of various brands, institutions and personalities. Selected Clients Mercedes-Benz (incl. the iconic G-Class, Mercedes-AMG Motorsport and Mercedes-Maybach), T-Mobile (Telekom\u002FMagenta), Erste Group, Vienna Tourism, Federal President Van der Bellen, Apple, Sony Pictures, the Austrian Federal Government (Climate, Energy, Mobility, Innovation and Technology; Arts, Culture, Civil Service and Sport; Justice), the Federal Chancellery, Red Cross, European Forum Alpbach, Leopold Museum, Falter, Burger King, Caritas, several start-ups across different industries, and many more. [ writing... ](mailto:franziska-brunner@gmx.at) ImprintPrivacy Policy © 2026 Franziska Brunner and the respective partners.",{"id":567,"height":13,"width":12,"blurhash":568},"4b7ededf-d481-45a5-9b77-33334dfc29ee","radial-gradient(at 0 0,#fafafa,#00000000 50%),radial-gradient(at 33% 0,#fcfcfc,#00000000 50%),radial-gradient(at 67% 0,#fefefe,#00000000 50%),radial-gradient(at 100% 0,#fdfdfd,#00000000 50%),radial-gradient(at 0 50%,#f6f6f6,#00000000 50%),radial-gradient(at 33% 50%,#f5f5f5,#00000000 50%),radial-gradient(at 67% 50%,#f5f5f5,#00000000 50%),radial-gradient(at 100% 50%,#f4f4f4,#00000000 50%),radial-gradient(at 0 100%,#fbfbfb,#00000000 50%),radial-gradient(at 33% 100%,#fafafa,#00000000 50%),radial-gradient(at 67% 100%,#fafafa,#00000000 50%),radial-gradient(at 100% 100%,#fafafa,#00000000 50%)",{"id":570,"height":15,"width":14,"blurhash":64},"07163970-876d-4398-8e9c-19c7a6f27a0c",[572],{"directus_files_id":573},{"id":574},"07538d9a-a8d8-43e2-aea4-c623389d8278",[576],{"languages_code":528,"description":577},"Franziska Brunner’s portfolio serves as a sophisticated digital archive for a high-level Creative Director. The site functions as a curated gallery of conceptual and commercial projects, showcasing work for global powerhouses like Mercedes-Benz, T-Mobile, and Vienna Tourism. The layout is intentionally sparse, prioritizing the narrative weight of each project title and its associated year, allowing the professional's pedigree to speak through a minimalist, grid-based structure.\n\nThe visual identity is defined by an editorial, high-fashion sensibility. Utilizing a clean, monochrome palette and expansive white space, the design leans into a typographic-driven aesthetic that feels both timeless and avant-garde. It targets high-end brand stakeholders and creative agencies, projecting an image of intellectual rigor and polished creative leadership through its understated yet confident presentation.",[30,26,34],[580],"Aldo Heubel",[378],[151,583],"Webflow",[585,586,587,588],{"score":290,"category":538},{"score":277,"category":541},{"score":543,"category":544},{"score":543,"category":546},[590,591,592,593],{"score":235,"category":538},{"score":255,"category":541},{"score":543,"category":544},{"score":543,"category":546},[189,193,197],"Website: Franziska Brunner. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Franziska Brunner. Page description: Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz.. Page content: Cooking... Franziska Brunner Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz. info 2024 [ Only a G-Class can judge a G-Class Mercedes-Benz ](\u002Fprojects\u002Fonly-a-g-class-can-judge-a-g-class) Only a G-Class can judge a G-Class [ ](\u002Fprojects\u002Fonly-a-g-class-can-judge-a-g-class) 2022 [ Psychoanalysis in Metaverse Vienna Tourism ](\u002Fprojects\u002Fpsychoanalysis-in-metaverse) Psychoanalysis in Metaverse [ ](\u002Fprojects\u002Fpsychoanalysis-in-metaverse) 2025 [ In Her Shoes Mercedes-Benz ](\u002Fprojects\u002Fin-her-shoes) In Her Shoes [ ](\u002Fprojects\u002Fin-her-shoes) 2020 [ Magenta Multiverse Telekom \u002F Magenta ](\u002Fprojects\u002Fmagenta-contains-multitudes) Magenta Multiverse [ ](\u002Fprojects\u002Fmagenta-contains-multitudes) 2022 [ Clean out your Creeps Federal Ministry for Climate ](\u002Fprojects\u002Fclean-out-your-creeps) Clean out your Creeps [ ](\u002Fprojects\u002Fclean-out-your-creeps) 2021 [ The iPhone Rumours T-Mobile ](\u002Fprojects\u002Fthe-iphone-rumours) The iPhone Rumours [ ](\u002Fprojects\u002Fthe-iphone-rumours) 2022 [ Ode to the Unseen Erste Foundation ](\u002Fprojects\u002Fode-to-the-unseen) Ode to the Unseen [ ](\u002Fprojects\u002Fode-to-the-unseen) 2022 [ Fairytale gone different Falter Journalism ](\u002Fprojects\u002Ffairytale-gone-different) Fairytale gone different [ ](\u002Fprojects\u002Ffairytale-gone-different) 2021 [ Vienna \\\\\\\\\\\\ on OnlyFans Vienna Tourism ](\u002Fprojects\u002Fvienna-on-onlyfans) Vienna \\\\\\\\\\\\ on OnlyFans [ ](\u002Fprojects\u002Fvienna-on-onlyfans) 2024 [ Because it’s Mercedes-Benz Mercedes-Benz ](\u002Fprojects\u002Fbecause-its-mercedes-benz) Because it’s Mercedes-Benz [ ](\u002Fprojects\u002Fbecause-its-mercedes-benz) 2019 [ The Future is Now Apple Pay ](\u002Fprojects\u002Fthe-future-is-now) The Future is Now [ ](\u002Fprojects\u002Fthe-future-is-now) 2025 [ Double Portraits for Women’s Day Mercedes-Benz ](\u002Fprojects\u002Fdouble-portraits) Double Portraits for Women’s Day [ ](\u002Fprojects\u002Fdouble-portraits) 2018 [ A Gingerbread Sacrifice T-Mobile ](\u002Fprojects\u002Fa-gingerbread-sacrifice) A Gingerbread Sacrifice [ ](\u002Fprojects\u002Fa-gingerbread-sacrifice) 2020 [ President turns Drone Pilot Federal President of Austria ](\u002Fprojects\u002Fpresident-turns-drone-pilot) President turns Drone Pilot [ ](\u002Fprojects\u002Fpresident-turns-drone-pilot) 2024 [ More than a car Mercedes-Benz ](\u002Fprojects\u002Fmore-than-a-car) More than a car [ ](\u002Fprojects\u002Fmore-than-a-car) Franziska Brunner is a Creative Director, currently working globally for Mercedes-Benz. close Background Growing up as a creative yet sensitive kid in a small, Shire-esque village in the countryside, where every neighbor knows what the other had for dinner, I unknowingly learned something important early on: the dynamics of perception. Fresh out of high school, with a focus on languages, I went on to study expressive disciplines such as film, design, writing, typography, illustration, art history, psychology, and brand strategy at the University of Applied Arts in Vienna. While completing my Master’s, a rise at Jung von Matt brought opportunities to work for clients of all sizes, with budgets ranging from modest to major. First as an Art Director, then as a Copywriter, I contributed to culturally relevant campaigns, including zeitgeist-inspired stunts, economically significant mergers, and political crisis communication. After moving to Berlin, I became Creative Director on Mercedes-Benz’s global account, managing multi-market (incl. the U.S. and China), full-funnel brand campaigns, product launches, and an international team by the age of 28. To me, that’s still insane, but I promised myself to turn off the imposter. Currently, I’m helping steer the brand into a more approachable direction – the next chapter after its luxury-only approach. Apart from that, there's always a smaller creative thingy I'm thinking about or working on. ‍ I thrive on close collaboration with ambitious and curious partners, bringing together clear, strategic, cross-disciplinary thinking, a genuine love for craft, sharp attention to detail, and a relentless drive to find solutions, particularly in moments of complexity and change. It may sound like some polished LinkedIn bio, but it's still the truth. How I lead people is best described as what business consultants call _servant leadership_ – with a strong belief in open and inclusive conversations, participation and ownership, and respect for the diversity of individual experiences. ‍ The work I value is considerate, impactful, surprising, and excellently executed. Education and Work 2023 - today: antoni Berlin\u002Fteam x (bespoke global agency for Mercedes-Benz; since 2025 part of BBDO) 2017 - 2022: Jung von Matt 2012 - 2017: Freelance Writer, Illustrator and Visual Designer 2014 - 2018: Master's degree at the University of Applied Arts Vienna (Concept Class; Matthias Spaetgens, prev. Walter Lürzer) Recognition I’ve been lucky to help shape work that has earned recognition across the creative industry by the Art Directors Club, New York Festivals, The One Show, Ad Age, Adweek, Campaign, Cannes, and Effie, among others. More importantly, it has sparked thoughts, conversations, and emotions worldwide, while also establishing, shifting, or deepening the perception and narrative of various brands, institutions and personalities. Selected Clients Mercedes-Benz (incl. the iconic G-Class, Mercedes-AMG Motorsport and Mercedes-Maybach), T-Mobile (Telekom\u002FMagenta), Erste Group, Vienna Tourism, Federal President Van der Bellen, Apple, Sony Pictures, the Austrian Federal Government (Climate, Energy, Mobility, Innovation and Technology; Arts, Culture, Civil Service and Sport; Justice), the Federal Chancellery, Red Cross, European Forum Alpbach, Leopold Museum, Falter, Burger King, Caritas, several start-ups across different industries, and many more. [ writing... ](mailto:franziska-brunner@gmx.at) ImprintPrivacy Policy © 2026 Franziska Brunner and the respective partners.. A Clean \u002F Minimalist, High-End \u002F Luxury, Typographic \u002F Big Type website in the Agency & Studio industry. Designed and developed by Aldo Heubel. The overall color palette features White, Gray, Black. The typography features Arial (Sans Serif). Built using jQuery, Webflow. AI description: Franziska Brunner’s portfolio serves as a sophisticated digital archive for a high-level Creative Director. The site functions as a curated gallery of conceptual and commercial projects, showcasing work for global powerhouses like Mercedes-Benz, T-Mobile, and Vienna Tourism. The layout is intentionally sparse, prioritizing the narrative weight of each project title and its associated year, allowing the professional's pedigree to speak through a minimalist, grid-based structure. The visual identity is defined by an editorial, high-fashion sensibility. Utilizing a clean, monochrome palette and expansive white space, the design leans into a typographic-driven aesthetic that feels both timeless and avant-garde. It targets high-end brand stakeholders and creative agencies, projecting an image of intellectual rigor and polished creative leadership through its understated yet confident presentation.",{"id":597,"website_id":598,"page_id":597,"name":599,"slug":600,"url":601,"website_name":599,"website_slug":600,"website_url":602,"result_url":601,"fetched_at":603,"score":280,"score_boost":422,"ai_score":421,"freshness_score":604,"scored_at":605,"page_name":52,"page_url":601,"page_title":599,"page_description":606,"page_content":607,"page_sort":422,"is_home":427,"is_home_rank":428,"page_type_id":429,"page_type_name":58,"cover":608,"cover_mobile":611,"cover_sequence":613,"translations":617,"industry":620,"styles":621,"credits":623,"font_families":625,"technologies":627,"pagespeed":629,"pagespeed_mobile":634,"buckets":640,"search_payload":641},"2a8020cb-53fd-42ae-89b4-8e4bbd49313f","e99b5ae4-474f-4022-a0c8-00754c0f2610","Preferable Future of Food","preferable-future-of-food","https:\u002F\u002Ffood.preferablefutures.com\u002F","https:\u002F\u002Ffood.preferablefutures.com","2026-05-04T15:43:19.000Z",74,"2026-05-23T19:24:02.000Z","It’s time for things to shift. Here’s our take on what an alternate future could look like - and how to get there. Let’s solve it together.","- Introduction - Shift №1 One hour food system - Shift №2 Community food revolution - Shift №3 The impact plate - Download PDF - Contact Preferable Future of Food Sally with EY Doberman How did we get food _so_ _wrong_? Commodified, _industrialised_, far removed _Perfectly_ _shaped_ cucumbers in fossil plastic _Billions_ _of_ _animals_ farmed in factories One _standardised_ _tomato_ out of more than 5000 varieties A sea of _mass-produced_ sameness When food is _actually_ Life. With _infinite_ varieties. It’s time for things to shift. Here’s our take on what an _alternate future_ could look like — and how we got there. This is a preferable _future of food_. And inter­dependent _eco-systems_ in perfect symbiosis. SALLY, EY Doberman’s future manifestation lab, brings to life an emerging system that has yet to come to fruition. We manifest these preferable futures through the lens of digital products, services, and business models that could enable and accelerate key transformational shifts across business and society. Let’s journey [ №1 One hour food system ](#chapter-1) [ №2 Community food revolution ](#chapter-2) [ №3 The impact plate ](#chapter-3) We recognise that these three shifts are not the only ones needed — far from it. We have chosen them because we firmly believe they could unlock more far reaching transformation, and that they can be greatly accelerated through existing, scalable solutions. SHIFT №1 One hour _food_ system In our future, industrialised global supply chains have become a thing of the past, and food circles are growing smaller. Instead, producers have direct connections to you and me, creating accountability and opportunities — changing the dynamics of the food system. Even though the food system has gotten smaller, the _variety_ is greater. Rather than the global standard diet, we have _thriving, diverse, and delicious_ local food economies. No, local sourcing is not the only answer, but it is an opportunity yet to be sufficiently tapped. Large amounts of regeneratively grown food can come from within and close to where we live if we create a better and more equitable system. Open marketplaces seamlessly connect local producers and consumers In 2022, there was a structural power imbalance in the agri-food value chain ⁠— moving money and power to retailers and global agricultural companies. As a result, many farmers found it hard to sustain their livelihood from farming, and fewer still had the finances necessary to invest in better, more regenerative farming practices. In addition, most people worldwide, especially in cities, were entirely disconnected from where their food came from. Those who wanted local food were often limited to a weekly farmers market. There was a great need to bring producers and food closer together. A key barrier to change was that the retailers almost entirely controlled the means and channels for distribution. These amazingly effective systems that successfully fed billions of people had also created an unnecessary and profound chasm. Today, vibrant local marketplaces connect local and regional producers with consumers. These open platforms allow consumers to buy and interact more directly with producers through an ecosystem of services, for instance, subscription, co-growing, and food-related experiences. The increased connection has led to an increased demand for regeneratively produced food. Through intelligent, collaborative distribution networks and hubs, food products can move smoothly from different farmers and producers to the end customer. Food mileage is reduced. Regional food resilience is greater. With fewer intermediaries, food producers get a higher margin for their products, making investing in sustainable production methods and technologies easier. In addition, smaller producers have an easier time making ends meet. The platforms have also made it possible for farmers to diversify their income streams through selling experiences, knowledge, and refined products. Enablers These open local marketplace platforms result from different sectors taking action in this area. Some pioneering retailers saw the public’s desire to access locally produced food and decided to invest in developing market platforms to tap that market opportunity. They also had the benefit of already having well-developed distribution capabilities. Cities began collaborating around the notion of one-hour food systems ⁠— wanting to support regenerative and resilient food production on a regional level, recognising the need to create new contact points between producers and buyers. Many municipalities already had experience from building co-distribution centres and continued building on this asset. In other places, new intermediaries sprung up, such as companies that wanted to connect quality-sensitive restaurants with local farmers and producers. Technologically, these platforms have been more successful by using algorithms matching buyer preferences with locally available producers. When someone travels, they experience other one hour food systems, discovering local flavors and food cultures. It also helps inform what is produced from year to year. The use of APIs between the digital tools and management systems that farmers use has made it painless to get valuable and accurate information into the marketplaces. By virtue of being open, these platforms have truly empowered small producers to reach a broader market. Anyone can jack into these marketplaces as long as they get third-party verification as a trusted food producer. Read More + Select pioneers 2022: [ REKO-rings ](https:\u002F\u002Fhushallningssallskapet.se\u002Fforskning-utveckling\u002Freko\u002F)[ Dagens ](https:\u002F\u002Fdagens.farm)[ Mylla ](https:\u002F\u002Fmylla.se) Expanding our under­standing of the _value and nutrition_ of food The appearance of open digital marketplaces has connected people with producers and reconnected people with how food is grown and how precious it is. Food is no longer the anonymous mystery it was in the early 2020s. Back then, most people had little contact with their food’s origin before picking it up on a supermarket shelf. More often than not, the origin was hidden from sight along with the sweat and toil of the men and women who nurtured it to life. Today it is easier for people to appreciate the work that goes into bringing food to the market. The process has come alive through these platforms. The same can be said for seasonality, which is much easier to relate to within one-hour food systems. There is a greater focus on the nutritional differences between food from regenerative agriculture and large-scale industrial fast agriculture. We have broadened our focus from a few rough metrics around calories, carbs, proteins, and fat ⁠to a broader understanding of nutritional density, how food impacts our gut and immune systems, and beyond. It would be inaccurate to say that these marketplace platforms simply connect producers and consumers. The whole story is that these platforms make it effortless for people to access locally produced and delicious fresh foods that are nutritionally matched to the needs of the individual. Read More + - - - - - Creating B2B _symbiosis_ where waste is turned into value Industrial symbiosis used to be a well known, but a rarely practiced concept Many found the idea intriguing but not enough to pursue it in their businesess. It was simply too cumbersome, difficult, and different from normal waste handling and procurement practices. Producing and getting rid of waste was just a regular part of the business. That is different today as many facilitated marketplaces for waste and side streams exist. These platforms make additional resource flows visible and broker the contact between supply and demand through data-driven mapping. These systems provide a means for organisations to get paid for what was previously considered waste. At the same time, buyers can access cheap resources for their operations. Many platforms also help measure the environmental benefits of this increased symbiosis. Select pioneers 2022: [ Fish feed (Axfoundation) ](https:\u002F\u002Fwww.axfoundation.se\u002Fen\u002Fprojects\u002Fcircular-based-fish-feed-via-insects)[ Big Akwa ](https:\u002F\u002Fwww.bigakwa.com)[ De Clique ](https:\u002F\u002Fellenmacarthurfoundation.org\u002Fcircular-examples\u002Fde-clique) Select pioneers 2022: [ Fish feed (Axfoundation) ](https:\u002F\u002Fwww.axfoundation.se\u002Fen\u002Fprojects\u002Fcircular-based-fish-feed-via-insects)[ Big Akwa ](https:\u002F\u002Fwww.bigakwa.com)[ De Clique ](https:\u002F\u002Fellenmacarthurfoundation.org\u002Fcircular-examples\u002Fde-clique) SHIFT №2 Community food _revolution_ An expansion in urban food production is bringing food closer to people, and people closer to each other. Enhancing communities. Enriching city life. Today, most of us grow some type of food at home — it’s as common as having house plants. Dinner guests bring _kale or carrots_, rather than a bouquet. And new _jobs and businesses_ are booming, from community farmers to urban food planners. For practical reasons —scarcity of space, the high value of urban land, the density of cities— urban food production is unlikely to bring more than 10-25% of the volumes needed to feed a growing population. That is, however, not insignificant and it could also improve wellbeing and quality of urban life, stregthen and reviltalise communities, and bring back our appreciation for food. Rooftop garden Data-driven urban planning is revealing _spaces and synergies_ for food production Following the food crisis that ensued from the COVID-19 pandemic, the Russia-Ukrainian war, and several years of low-yield harvests across the globe, more and more regions, cities, and municipalities developed and enacted urban farming action plans. As this movement grew, so did the need for better tools for planning and decision-making. As a result, new consortiums of cities, tech companies, academia, and entrepreneurs came together to take action. Today there are suites of professional tools that help guide decision-making and identify urban farming opportunities. Many of these tools use cross-data analytics to identify underutilised spaces used for food production. A tool might, for example, identify rooftops or ground-level space that would be suitable for different types of farming ⁠— making intelligent suggestions about the most significant opportunities and how to proceed. By cross-referencing with data sources that could map thermal and CO₂-emission hotspots in the city, the tool might also suggest how to utilize those heat and CO₂ sources as resources. Finally, by cross-referencing socio-economic and crime mapping data, the platform might propose suitable locations for community gardens to cultivate social capital, not only food. These tools drastically speed up the rate at which cities could expand their urban farming programs. Enablers New standards for safely sharing data between systems and open APIs that connect different data sources have made these tools possible. The progress in digitalising old data …",{"id":609,"height":13,"width":12,"blurhash":610},"3d2e4e86-56e3-4950-a1b0-3ac43809ed39","radial-gradient(at 0 0,#eff998,#00000000 50%),radial-gradient(at 33% 0,#f2fc9a,#00000000 50%),radial-gradient(at 67% 0,#f4fe9b,#00000000 50%),radial-gradient(at 100% 0,#f2fc9a,#00000000 50%),radial-gradient(at 0 50%,#f2fb9a,#00000000 50%),radial-gradient(at 33% 50%,#eef897,#00000000 50%),radial-gradient(at 67% 50%,#edf697,#00000000 50%),radial-gradient(at 100% 50%,#eef898,#00000000 50%),radial-gradient(at 0 100%,#f2fc9a,#00000000 50%),radial-gradient(at 33% 100%,#eff998,#00000000 50%),radial-gradient(at 67% 100%,#eef998,#00000000 50%),radial-gradient(at 100% 100%,#effa98,#00000000 50%)",{"id":612,"height":15,"width":14,"blurhash":64},"3f8f3026-20f8-4f25-b6cb-76844fc36948",[614],{"directus_files_id":615},{"id":616},"fca26e8f-46e3-444c-b3c2-85ff4402f1dc",[618],{"languages_code":528,"description":619},"Preferable Future of Food is a provocative, thought-leadership platform designed to challenge current food systems and envision a more sustainable, equitable alternative. It serves as a digital manifesto and collaborative space, aiming to spark critical dialogue among industry leaders, environmentalists, and conscious consumers about the systemic shifts required to fix our broken food landscape.\n\nThe visual identity is strikingly avant-garde, utilizing a bold, high-contrast color palette of acidic lime and deep black. The design leans heavily into expressive, oversized typography that mixes classic serif elegance with modern, experimental layouts. This typographic-driven approach creates a sense of urgency and intellectual depth, positioning the site as a high-concept editorial experience rather than a standard corporate resource.","Food & Beverage",[30,34,622],"Vibrant \u002F Colorful",[624],"Pilote Paris",[626],"Signifier",[628],"Astro",[630,631,632,633],{"score":284,"category":538},{"score":290,"category":541},{"score":543,"category":544},{"score":276,"category":546},[635,636,638,639],{"score":237,"category":538},{"score":637,"category":541},94,{"score":543,"category":544},{"score":276,"category":546},[189,197,193],"Website: Preferable Future of Food. Page: Homepage. Page type: Home \u002F Landing Page. Page title: Preferable Future of Food. Page description: It’s time for things to shift. Here’s our take on what an alternate future could look like - and how to get there. Let’s solve it together.. Page content: - Introduction - Shift №1 One hour food system - Shift №2 Community food revolution - Shift №3 The impact plate - Download PDF - Contact Preferable Future of Food Sally with EY Doberman How did we get food _so_ _wrong_? Commodified, _industrialised_, far removed _Perfectly_ _shaped_ cucumbers in fossil plastic _Billions_ _of_ _animals_ farmed in factories One _standardised_ _tomato_ out of more than 5000 varieties A sea of _mass-produced_ sameness When food is _actually_ Life. With _infinite_ varieties. It’s time for things to shift. Here’s our take on what an _alternate future_ could look like — and how we got there. This is a preferable _future of food_. And inter­dependent _eco-systems_ in perfect symbiosis. SALLY, EY Doberman’s future manifestation lab, brings to life an emerging system that has yet to come to fruition. We manifest these preferable futures through the lens of digital products, services, and business models that could enable and accelerate key transformational shifts across business and society. Let’s journey [ №1 One hour food system ](#chapter-1) [ №2 Community food revolution ](#chapter-2) [ №3 The impact plate ](#chapter-3) We recognise that these three shifts are not the only ones needed — far from it. We have chosen them because we firmly believe they could unlock more far reaching transformation, and that they can be greatly accelerated through existing, scalable solutions. SHIFT №1 One hour _food_ system In our future, industrialised global supply chains have become a thing of the past, and food circles are growing smaller. Instead, producers have direct connections to you and me, creating accountability and opportunities — changing the dynamics of the food system. Even though the food system has gotten smaller, the _variety_ is greater. Rather than the global standard diet, we have _thriving, diverse, and delicious_ local food economies. No, local sourcing is not the only answer, but it is an opportunity yet to be sufficiently tapped. Large amounts of regeneratively grown food can come from within and close to where we live if we create a better and more equitable system. Open marketplaces seamlessly connect local producers and consumers In 2022, there was a structural power imbalance in the agri-food value chain ⁠— moving money and power to retailers and global agricultural companies. As a result, many farmers found it hard to sustain their livelihood from farming, and fewer still had the finances necessary to invest in better, more regenerative farming practices. In addition, most people worldwide, especially in cities, were entirely disconnected from where their food came from. Those who wanted local food were often limited to a weekly farmers market. There was a great need to bring producers and food closer together. A key barrier to change was that the retailers almost entirely controlled the means and channels for distribution. These amazingly effective systems that successfully fed billions of people had also created an unnecessary and profound chasm. Today, vibrant local marketplaces connect local and regional producers with consumers. These open platforms allow consumers to buy and interact more directly with producers through an ecosystem of services, for instance, subscription, co-growing, and food-related experiences. The increased connection has led to an increased demand for regeneratively produced food. Through intelligent, collaborative distribution networks and hubs, food products can move smoothly from different farmers and producers to the end customer. Food mileage is reduced. Regional food resilience is greater. With fewer intermediaries, food producers get a higher margin for their products, making investing in sustainable production methods and technologies easier. In addition, smaller producers have an easier time making ends meet. The platforms have also made it possible for farmers to diversify their income streams through selling experiences, knowledge, and refined products. Enablers These open local marketplace platforms result from different sectors taking action in this area. Some pioneering retailers saw the public’s desire to access locally produced food and decided to invest in developing market platforms to tap that market opportunity. They also had the benefit of already having well-developed distribution capabilities. Cities began collaborating around the notion of one-hour food systems ⁠— wanting to support regenerative and resilient food production on a regional level, recognising the need to create new contact points between producers and buyers. Many municipalities already had experience from building co-distribution centres and continued building on this asset. In other places, new intermediaries sprung up, such as companies that wanted to connect quality-sensitive restaurants with local farmers and producers. Technologically, these platforms have been more successful by using algorithms matching buyer preferences with locally available producers. When someone travels, they experience other one hour food systems, discovering local flavors and food cultures. It also helps inform what is produced from year to year. The use of APIs between the digital tools and management systems that farmers use has made it painless to get valuable and accurate information into the marketplaces. By virtue of being open, these platforms have truly empowered small producers to reach a broader market. Anyone can jack into these marketplaces as long as they get third-party verification as a trusted food producer. Read More + Select pioneers 2022: [ REKO-rings ](https:\u002F\u002Fhushallningssallskapet.se\u002Fforskning-utveckling\u002Freko\u002F)[ Dagens ](https:\u002F\u002Fdagens.farm)[ Mylla ](https:\u002F\u002Fmylla.se) Expanding our under­standing of the _value and nutrition_ of food The appearance of open digital marketplaces has connected people with producers and reconnected people with how food is grown and how precious it is. Food is no longer the anonymous mystery it was in the early 2020s. Back then, most people had little contact with their food’s origin before picking it up on a supermarket shelf. More often than not, the origin was hidden from sight along with the sweat and toil of the men and women who nurtured it to life. Today it is easier for people to appreciate the work that goes into bringing food to the market. The process has come alive through these platforms. The same can be said for seasonality, which is much easier to relate to within one-hour food systems. There is a greater focus on the nutritional differences between food from regenerative agriculture and large-scale industrial fast agriculture. We have broadened our focus from a few rough metrics around calories, carbs, proteins, and fat ⁠to a broader understanding of nutritional density, how food impacts our gut and immune systems, and beyond. It would be inaccurate to say that these marketplace platforms simply connect producers and consumers. The whole story is that these platforms make it effortless for people to access locally produced and delicious fresh foods that are nutritionally matched to the needs of the individual. Read More + - - - - - Creating B2B _symbiosis_ where waste is turned into value Industrial symbiosis used to be a well known, but a rarely practiced concept Many found the idea intriguing but not enough to pursue it in their businesess. It was simply too cumbersome, difficult, and different from normal waste handling and procurement practices. Producing and getting rid of waste was just a regular part of the business. That is different today as many facilitated marketplaces for waste and side streams exist. These platforms make additional resource flows visible and broker the contact between supply and demand through data-driven mapping. These systems provide a means for organisations to get paid for what was previously considered waste. At the same time, buyers can access cheap resources for their operations. Many platforms also help measure the environmental benefits of this increased symbiosis. Select pioneers 2022: [ Fish feed (Axfoundation) ](https:\u002F\u002Fwww.axfoundation.se\u002Fen\u002Fprojects\u002Fcircular-based-fish-feed-via-insects)[ Big Akwa ](https:\u002F\u002Fwww.bigakwa.com)[ De Clique ](https:\u002F\u002Fellenmacarthurfoundation.org\u002Fcircular-examples\u002Fde-clique) Select pioneers 2022: [ Fish feed (Axfoundation) ](https:\u002F\u002Fwww.axfoundation.se\u002Fen\u002Fprojects\u002Fcircular-based-fish-feed-via-insects)[ Big Akwa ](https:\u002F\u002Fwww.bigakwa.com)[ De Clique ](https:\u002F\u002Fellenmacarthurfoundation.org\u002Fcircular-examples\u002Fde-clique) SHIFT №2 Community food _revolution_ An expansion in urban food production is bringing food closer to people, and people closer to each other. Enhancing communities. Enriching city life. Today, most of us grow some type of food at home — it’s as common as having house plants. Dinner guests bring _kale or carrots_, rather than a bouquet. And new _jobs and businesses_ are booming, from community farmers to urban food planners. For practical reasons —scarcity of space, the high value of urban land, the density of cities— urban food production is unlikely to bring more than 10-25% of the volumes needed to feed a growing population. That is, however, not insignificant and it could also improve wellbeing and quality of urban life, stregthen and reviltalise communities, and bring back our appreciation for food. Rooftop garden Data-driven urban planning is revealing _spaces and synergies_ for food production Following the food crisis that ensued from the COVID-19 pandemic, the Russia-Ukrainian war, and several years of low-yield harvests across the globe, more and more regions, cities, and municipalities developed and enacted urban farming action plans. As this movement grew, so did the need for better tools for planning and decision-making. As a result, new consortiums of cities, tech companies, academia, and entrepreneurs came together to take action. Today there are suites of professional tools that help guide decision-making and identify urban farming opportunities. Many of these tools use cross-data analytics to identify underutilised spaces used for food production. A tool might, for example, identify rooftops or ground-level space that would be suitable for different types of farming ⁠— making intelligent suggestions about the most significant opportunities and how to proceed. By cross-referencing with data sources that could map thermal and CO₂-emission hotspots in the city, the tool might also suggest how to utilize those heat and CO₂ sources as resources. Finally, by cross-referencing socio-economic and crime mapping data, the platform might propose suitable locations for community gardens to cultivate social capital, not only food. These tools drastically speed up the rate at which cities could expand their urban farming programs. Enablers New standards for safely sharing data between systems and open APIs that connect different data sources have made these tools possible. The progress in digitalising old data …. A Clean \u002F Minimalist, Typographic \u002F Big Type, Vibrant \u002F Colorful website in the Food & Beverage industry. Designed by Pilote Paris. The overall color palette features White, Black, Gray. The typography features Signifier (Serif, Klim Type). Built using Astro. AI description: Preferable Future of Food is a provocative, thought-leadership platform designed to challenge current food systems and envision a more sustainable, equitable alternative. It serves as a digital manifesto and collaborative space, aiming to spark critical dialogue among industry leaders, environmentalists, and conscious consumers about the systemic shifts required to fix our broken food landscape. The visual identity is strikingly avant-garde, utilizing a bold, high-contrast color palette of acidic lime and deep black. The design leans heavily into expressive, oversized typography that mixes classic serif elegance with modern, experimental layouts. This typographic-driven approach creates a sense of urgency and intellectual depth, positioning the site as a high-concept editorial experience rather than a standard corporate resource.",{"id":643,"website_id":644,"page_id":643,"name":645,"slug":646,"url":647,"website_name":645,"website_slug":646,"website_url":648,"result_url":647,"fetched_at":649,"score":421,"score_boost":422,"ai_score":562,"freshness_score":234,"scored_at":650,"page_name":52,"page_url":647,"page_title":651,"page_description":652,"page_content":653,"page_sort":422,"is_home":427,"is_home_rank":428,"page_type_id":429,"page_type_name":58,"cover":654,"cover_mobile":657,"cover_sequence":659,"translations":741,"industry":530,"styles":744,"credits":746,"font_families":747,"technologies":749,"pagespeed":750,"pagespeed_mobile":756,"buckets":762,"search_payload":764},"76789e94-853b-498e-b365-44fc94850c0b","d63d0592-d693-4285-82a7-09f9f130048d","Anjela Freyja","anjela-freyja","https:\u002F\u002Fanjelafreyja.com\u002F","https:\u002F\u002Fanjelafreyja.com","2026-05-05T19:11:07.000Z","2026-05-23T19:35:54.000Z","Anjela Freyja: Creative Director + Designer","Anjela Freyja is a New York City based creative director and designer who has been shaping visual identities and building brand worlds for fifteen years.","Anjela Freyja About, Select Works, Select Talks mail@anjelafreyja.com Anjela Freyja About, Select Works, Select Talks Contact Anjela Freyja is a New York City based creative director and designer who has been shaping visual identities and building brand worlds for fifteen years. Her practice extends into writing and content creation where she analyzes art, design, and fashion, continuously engaging in cultural dialogue with her growing audience. Over the years Anjela has collaborated with many top creative agencies and clients including SSENSE, H&M, YouTube, Google, Instagram, Converse, Huawei, The United Nations, Soho House, eBay, Adobe, The WNBA, IBM, UNIQLO, S&P Global, as well as a number of Silicon Valley technology and lifestyle startups. JOAN Creative Brand Identity Design JOAN Studios is a full service creative production house and a branch of JOAN Creative. Its identity is inspired by gaffer tape, a staple of film sets, used here as both logo and visual device. A vibrant green drawn from production green screens and the minimal typography of the parent brand create a system that reflects the studio’s spirit: creative, precise, and crafted. Artificial Objects Artificial Objects is a research and design project exploring how generative AI can expand the creative process. Trained on 20th-century industrial design, the AI models reinterpret the world entirely through furniture, producing both absurd and inspired forms—from origami chairs to reimagined accessible furniture. Through an iterative exchange between human and machine, the ideas evolve from text prompts to visual sketches and finally to physical prototypes. Fifteen Years of Type Fifteen Years of Type is an evolving archive that documents the trajectory of my typographic practice over a decade and a half. Building on _10 Years of Type_ (2020), this new iteration showcases five additional years of explorations, experiments, and commissioned work—reflecting how my craft, voice, and career have expanded. Presented as a visual time capsule, the project transforms years of design into a single immersive wall of type. It serves as a celebration of persistence, passion, and the quiet discipline behind a life's work in letters. eBay Fashion eBay Fashion 2024 reimagines the shopping experience by turning the platform’s user interface into the heart of the campaign. Rooted in the excitement of searching and discovering the unexpected, the design transforms functional UI moments—typing, scrolling, clicking—into expressive visual language. Balancing precision with playfulness, the campaign brought a renewed sense of style and cultural relevance to eBay, positioning it once again as a leader in the vintage and secondhand fashion space. Nia Centre for the Arts Nia Centre for the Arts is a Toronto-based organization dedicated to supporting emerging Black artists and celebrating Canada’s African diaspora. For the opening of its first permanent space, the brand identity was designed to balance institutional strength with cultural warmth. The rising sun logo symbolizes optimism and homecoming, while a Swiss-inspired typographic system and the use of PP Neue Montreal ground the design in modernist clarity and Canadian heritage. A palette of black, white, and golden yellow ties it all together—bold, welcoming, and unapologetically proud. WNBA Line ‘Em Up WNBA 3-Point Line Project brought the their signature mark to street basketball courts across the U.S., reimagining these traditionally male spaces as inclusive environments for women and girls. The campaign launched with a citywide activation in New York, including a Brooklyn event hosted by the WNBA, and a documentary featuring players reflecting on their own experiences. The visual identity extended the WNBA logo with a bold court line running through it, symbolizing both the addition of the 3-point line and the ongoing expansion of space for women in the game. JOAN Creative JOAN Creative is a rebrand that celebrates the agency’s rare position as a women-founded creative firm thriving across advertising, design, production, and media. The identity reflects both strength and sensitivity—a tribute to the resilience and spirit required to lead in a male-dominated industry. Inspired by a lineage of iconic Joans (Didion, Miró, Armatrading, Rivers, Jett, Joan of Arc), the brand aims to capture their shared talent, conviction, and defiance. Be On The Right Side of History Be on the Right Side of History is a digital platform and activist project created during the height of the MeToo movement, when feminist protest culture surged across America. The site functioned as both an accessible archive of American feminists and a hub where users could download protest posters featuring urgent, rallying messages. The project quickly gained traction and its impact extended globally when the United Nations Women’s Convention adopted it as the official identity for their annual conference the following year. Fermé Fermé (“Closed” in French) was a Montréal-based loungewear brand born during the COVID-19 pandemic. Inspired by the “Closed” signs seen across shuttered storefronts, the project evolved from a charitable initiative into a viral pop-up brand. Across four capsule collections, it offered elevated everyday essentials—intimates, fleece, socks, and graphic pieces reflecting the mood of the moment—supported by a custom wordmark, cohesive brand system, bespoke packaging, and campaign photography. Barragan Archives Barragán is a book design project dedicated to the architectural legacy of Luis Barragán, the master of emotional space. Drawing from his archives, the book examines how Barragán uses light and shadow not merely as visual elements but as sacred, spatial forces. Each page reflects the quiet spirituality embedded in his compositions. Maison Pause Coming Soon Select Talks The Magic of Klein BlueTraces how French artist Yves Klein transformed the rarest color in nature into a symbol of the infinite. In the 1950s, he created _International Klein Blue_—a pigment so vivid it seemed to swallow light. His monochrome works and performances turned color into experience, making blue not just a hue, but a portal to the unknown. Watch Why Does Brutalism Matter?Unpacks the meaning behind the architectural movement behind the 2024 film. Emerging after World War II, Brutalism rejected ornament and luxury in favor of raw concrete and honesty; a response to the devastation and disillusionment of the era. It symbolized both grief and hope: the will to rebuild with strength, equality, and truth. Once seen as cold or austere, Brutalism remains a reminder that beauty can exist in honesty, and that rebuilding is itself an act of faith. Watch Friday and Diego in AmericaRecounts the artists’ disillusionment during their 1930s stay in New York. Confronted by poverty amid excess, Diego Rivera captured the city’s inequality in _Frozen Assets_, while Frida Kahlo’s _Self-Portrait on the Borderline_ contrasted Mexico’s vitality with America’s industrial coldness. Together, their works serve as a timeless warning against greed and a call to reconnect with humanity and the earth. Watch The Story of The BauhausExplores how the Bauhaus redefined design by rejecting ornate traditions and championing accessible, functional, and democratic objects for everyday life. It traces the school’s radical ideals, its eventual clash with the Nazi regime, and its forced closure. The story concludes with how its founders dispersed across the world, spreading Bauhaus principles globally and shaping the future of design and architecture. Watch Modern Art & The CIAUncovers one of art history’s strangest intersections: how the CIA covertly funded Abstract Expressionism during the Cold War. By supporting artists like Jackson Pollock and Mark Rothko, the U.S. used avant-garde art as a cultural weapon to promote the idea of American freedom. The talk unpacks the geopolitical strategy behind it and questions what it means when art becomes propaganda. Watch Swiss Design 101Breaks down the origins of Swiss Design, the iconic visual language built on grids, clarity, and Helvetica. It explores why this minimalist approach emerged, how it spread globally, and why it still dominates branding today. The session ends with a practical look at the core rules of Swiss typography. Watch The Dark History of PinkFar from being inherently feminine, pink only became associated with girls due to early 20th-century marketing strategies. This talk traces the color’s journey from aristocratic masculinity to innocence, rebellion, sexuality, and empowerment—all while revealing its cultural contradictions. By examining pink as a mirror of society’s shifting attitudes toward women, the talk reframes the color as a battleground of identity and power. Watch The Roots of Tabi ShoesTraces the split-toe tabi shoe back to its origins in Japanese culture, long before Maison Margiela turned it into a fashion statement. It reveals how traditional footwear informed Margiela’s avant-garde interpretation and why the design remains so provocative today. Watch Military Foundations of The Trench Coat Uncovers the trench coat’s origins on the battlefield, where every strap, flap, and storm shield served a tactical purpose. It explores how Thomas Burberry’s innovations equipped soldiers during World War I and how the garment later migrated from military necessity to cultural staple. The result is a deeper understanding of why this seemingly simple coat carries layers of hidden history. Watch * Why Are Galleries White?Examines the evolution of the white-walled gallery and how it became the dominant aesthetic for displaying art. It reveals that galleries were not always blank, neutral spaces and questions whether “purity” in design is truly neutral or a form of cultural erasure. 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Page content: Anjela Freyja About, Select Works, Select Talks mail@anjelafreyja.com Anjela Freyja About, Select Works, Select Talks Contact Anjela Freyja is a New York City based creative director and designer who has been shaping visual identities and building brand worlds for fifteen years. Her practice extends into writing and content creation where she analyzes art, design, and fashion, continuously engaging in cultural dialogue with her growing audience. Over the years Anjela has collaborated with many top creative agencies and clients including SSENSE, H&M, YouTube, Google, Instagram, Converse, Huawei, The United Nations, Soho House, eBay, Adobe, The WNBA, IBM, UNIQLO, S&P Global, as well as a number of Silicon Valley technology and lifestyle startups. JOAN Creative Brand Identity Design JOAN Studios is a full service creative production house and a branch of JOAN Creative. Its identity is inspired by gaffer tape, a staple of film sets, used here as both logo and visual device. A vibrant green drawn from production green screens and the minimal typography of the parent brand create a system that reflects the studio’s spirit: creative, precise, and crafted. Artificial Objects Artificial Objects is a research and design project exploring how generative AI can expand the creative process. Trained on 20th-century industrial design, the AI models reinterpret the world entirely through furniture, producing both absurd and inspired forms—from origami chairs to reimagined accessible furniture. Through an iterative exchange between human and machine, the ideas evolve from text prompts to visual sketches and finally to physical prototypes. Fifteen Years of Type Fifteen Years of Type is an evolving archive that documents the trajectory of my typographic practice over a decade and a half. Building on _10 Years of Type_ (2020), this new iteration showcases five additional years of explorations, experiments, and commissioned work—reflecting how my craft, voice, and career have expanded. Presented as a visual time capsule, the project transforms years of design into a single immersive wall of type. It serves as a celebration of persistence, passion, and the quiet discipline behind a life's work in letters. eBay Fashion eBay Fashion 2024 reimagines the shopping experience by turning the platform’s user interface into the heart of the campaign. Rooted in the excitement of searching and discovering the unexpected, the design transforms functional UI moments—typing, scrolling, clicking—into expressive visual language. Balancing precision with playfulness, the campaign brought a renewed sense of style and cultural relevance to eBay, positioning it once again as a leader in the vintage and secondhand fashion space. Nia Centre for the Arts Nia Centre for the Arts is a Toronto-based organization dedicated to supporting emerging Black artists and celebrating Canada’s African diaspora. For the opening of its first permanent space, the brand identity was designed to balance institutional strength with cultural warmth. The rising sun logo symbolizes optimism and homecoming, while a Swiss-inspired typographic system and the use of PP Neue Montreal ground the design in modernist clarity and Canadian heritage. A palette of black, white, and golden yellow ties it all together—bold, welcoming, and unapologetically proud. WNBA Line ‘Em Up WNBA 3-Point Line Project brought the their signature mark to street basketball courts across the U.S., reimagining these traditionally male spaces as inclusive environments for women and girls. The campaign launched with a citywide activation in New York, including a Brooklyn event hosted by the WNBA, and a documentary featuring players reflecting on their own experiences. The visual identity extended the WNBA logo with a bold court line running through it, symbolizing both the addition of the 3-point line and the ongoing expansion of space for women in the game. JOAN Creative JOAN Creative is a rebrand that celebrates the agency’s rare position as a women-founded creative firm thriving across advertising, design, production, and media. The identity reflects both strength and sensitivity—a tribute to the resilience and spirit required to lead in a male-dominated industry. Inspired by a lineage of iconic Joans (Didion, Miró, Armatrading, Rivers, Jett, Joan of Arc), the brand aims to capture their shared talent, conviction, and defiance. Be On The Right Side of History Be on the Right Side of History is a digital platform and activist project created during the height of the MeToo movement, when feminist protest culture surged across America. The site functioned as both an accessible archive of American feminists and a hub where users could download protest posters featuring urgent, rallying messages. The project quickly gained traction and its impact extended globally when the United Nations Women’s Convention adopted it as the official identity for their annual conference the following year. Fermé Fermé (“Closed” in French) was a Montréal-based loungewear brand born during the COVID-19 pandemic. Inspired by the “Closed” signs seen across shuttered storefronts, the project evolved from a charitable initiative into a viral pop-up brand. Across four capsule collections, it offered elevated everyday essentials—intimates, fleece, socks, and graphic pieces reflecting the mood of the moment—supported by a custom wordmark, cohesive brand system, bespoke packaging, and campaign photography. Barragan Archives Barragán is a book design project dedicated to the architectural legacy of Luis Barragán, the master of emotional space. Drawing from his archives, the book examines how Barragán uses light and shadow not merely as visual elements but as sacred, spatial forces. Each page reflects the quiet spirituality embedded in his compositions. Maison Pause Coming Soon Select Talks The Magic of Klein BlueTraces how French artist Yves Klein transformed the rarest color in nature into a symbol of the infinite. In the 1950s, he created _International Klein Blue_—a pigment so vivid it seemed to swallow light. His monochrome works and performances turned color into experience, making blue not just a hue, but a portal to the unknown. Watch Why Does Brutalism Matter?Unpacks the meaning behind the architectural movement behind the 2024 film. Emerging after World War II, Brutalism rejected ornament and luxury in favor of raw concrete and honesty; a response to the devastation and disillusionment of the era. It symbolized both grief and hope: the will to rebuild with strength, equality, and truth. Once seen as cold or austere, Brutalism remains a reminder that beauty can exist in honesty, and that rebuilding is itself an act of faith. Watch Friday and Diego in AmericaRecounts the artists’ disillusionment during their 1930s stay in New York. Confronted by poverty amid excess, Diego Rivera captured the city’s inequality in _Frozen Assets_, while Frida Kahlo’s _Self-Portrait on the Borderline_ contrasted Mexico’s vitality with America’s industrial coldness. Together, their works serve as a timeless warning against greed and a call to reconnect with humanity and the earth. Watch The Story of The BauhausExplores how the Bauhaus redefined design by rejecting ornate traditions and championing accessible, functional, and democratic objects for everyday life. It traces the school’s radical ideals, its eventual clash with the Nazi regime, and its forced closure. The story concludes with how its founders dispersed across the world, spreading Bauhaus principles globally and shaping the future of design and architecture. Watch Modern Art & The CIAUncovers one of art history’s strangest intersections: how the CIA covertly funded Abstract Expressionism during the Cold War. By supporting artists like Jackson Pollock and Mark Rothko, the U.S. used avant-garde art as a cultural weapon to promote the idea of American freedom. The talk unpacks the geopolitical strategy behind it and questions what it means when art becomes propaganda. Watch Swiss Design 101Breaks down the origins of Swiss Design, the iconic visual language built on grids, clarity, and Helvetica. It explores why this minimalist approach emerged, how it spread globally, and why it still dominates branding today. The session ends with a practical look at the core rules of Swiss typography. Watch The Dark History of PinkFar from being inherently feminine, pink only became associated with girls due to early 20th-century marketing strategies. This talk traces the color’s journey from aristocratic masculinity to innocence, rebellion, sexuality, and empowerment—all while revealing its cultural contradictions. By examining pink as a mirror of society’s shifting attitudes toward women, the talk reframes the color as a battleground of identity and power. Watch The Roots of Tabi ShoesTraces the split-toe tabi shoe back to its origins in Japanese culture, long before Maison Margiela turned it into a fashion statement. It reveals how traditional footwear informed Margiela’s avant-garde interpretation and why the design remains so provocative today. Watch Military Foundations of The Trench Coat Uncovers the trench coat’s origins on the battlefield, where every strap, flap, and storm shield served a tactical purpose. It explores how Thomas Burberry’s innovations equipped soldiers during World War I and how the garment later migrated from military necessity to cultural staple. The result is a deeper understanding of why this seemingly simple coat carries layers of hidden history. Watch * Why Are Galleries White?Examines the evolution of the white-walled gallery and how it became the dominant aesthetic for displaying art. It reveals that galleries were not always blank, neutral spaces and questions whether “purity” in design is truly neutral or a form of cultural erasure. Watch © Anjela Freyja 2025mail@anjelafreyja.com Instagram, Tiktok, Substack, LinkedIn. A Brutalist \u002F Neo-Brutalist, Dark Mode, Typographic \u002F Big Type website in the Agency & Studio industry. Designed by Anjela Freyja. The overall color palette features Black, White, Gray, Green. The typography features Inter (Sans Serif), Diatype (Sans Serif, Dinamo), Diatype Mono (Sans Serif, Dinamo), Diatype Mono (Sans Serif, Dinamo). AI description: Anjela Freyja serves as a high-impact digital portfolio for a New York City-based Creative Director and Designer. The site functions as a professional showcase for her fifteen-year career, highlighting her ability to shape visual identities and construct immersive brand worlds. By blending design expertise with cultural analysis and content creation, the platform positions Freyja as a multidisciplinary thinker at the intersection of art, fashion, and design. The visual identity is unapologetically bold and avant-garde, characterized by a high-contrast, maximalist typographic approach. The use of heavy, expressive lettering set against a dark, textured backdrop creates a sense of raw, editorial energy. This design language targets high-end fashion, art, and media clients who value a sophisticated, culturally-attuned aesthetic that pushes the boundaries of traditional branding."]