Franc

The desktop homepage for Franc, an animation studio, features a clean white header with the logo centered and 'Menu' and 'View Reel' links on the sides. The hero section displays a large, colorful gradient graphic with 3D headphones and the text 'THE FUTURE IS NEAR'. Below, a black section contains the headline 'Animation Should Be Flexible' and an 'Explore Our Work' call to action.The mobile version simplifies the layout, showing the Franc logo and a 'Menu' button at the top. The hero imagery is a vertically oriented, colorful gradient card featuring 3D earbuds and the text 'SOUNDS LIKE THE RIGHT CHOICE'. A black footer section follows with the headline 'Animation Should Be Flexible' and an 'Explore Our Work' link.

Franc is a high-caliber animation and motion branding studio that bridges the gap between strategic design and immersive visual storytelling. The website serves as a dynamic portfolio, showcasing a diverse range of 2D, 3D, and cel animation work that demonstrates their ability to breathe life into global brands. The visual identity is unapologetically bold and modern, characterized by high-fidelity 3D renders, vibrant color gradients, and sophisticated typography. By blending a clean, minimalist layout with explosive, high-impact motion graphics, the site communicates a sense of technical mastery and creative innovation, positioning the studio as a premium partner for brands seeking to define their future through movement.

Industry
Credits

Design

Colors
Buckets
Palette
#E6E7E8
#D6A4C4
#0E4279
#211309
#9E7054
#5192DC

Technology

Pagespeed
Desktop
89
Performance
86
Accessibility
96
Best Practices
100
SEO
Mobile
54
Performance
82
Accessibility
96
Best Practices
100
SEO
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