Sunflower

The desktop homepage features a minimalist design with a large hero image on the right showing a man in a striped shirt and denim leaning against a car in a field. The left side is white space containing the 'SUNFLOWER' logo and vertical text. A navigation bar at the top lists categories like Denim, Leather, and Outerwear, while a bottom bar includes cart and search options.The mobile version presents a vertically stacked layout, beginning with a large hero image of a man in denim leaning against a car. Below the image, the 'MENU' and 'CART(0)' options are prominently displayed in bold black text against a white background, prioritizing ease of navigation on a smaller screen.

Sunflower is a premium menswear brand that offers a curated wardrobe of modern, high-quality essentials. Designed by a creative collective in Copenhagen, the brand focuses on timeless silhouettes and superior craftsmanship, catering to a discerning male audience that values both effortless style and enduring material quality. The website's visual identity is defined by a sophisticated, editorial aesthetic that mirrors high-fashion lookbooks. Utilizing expansive whitespace, bold typographic hierarchies, and cinematic lifestyle imagery, the design creates an atmosphere of understated luxury. The layout is minimalist and intentional, allowing the textures and forms of the garments to remain the central focus of the user experience.

Industry

Design

Colors
Buckets
Palette
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#1E2022
#DEE1E0
#BBB9B8
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Technology

Cookie compliance
Ecommerce
Marketing automation
Miscellaneous
Security
Pagespeed
Desktop
73
Performance
88
Accessibility
73
Best Practices
92
SEO
Mobile
49
Performance
88
Accessibility
69
Best Practices
100
SEO
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