D-Crit

The desktop homepage features a large red 'D-CRIT' logo with the subtitle 'MA DESIGN RESEARCH, WRITING AND CRITICISM' against a white background. Below the header is a wide hero image showing students in a bright, modern studio space with exposed white pipes. Two large, red-outlined pill-shaped buttons sit below the image, labeled 'Watch: 2NDFL Thesis Show' and 'Apply: Summer Intensive, June 1-12, 2026'.The mobile version maintains the large red 'D-CRIT' branding and subtitle but uses a hamburger menu icon in the top right corner. The hero image and the two large call-to-action buttons are stacked vertically to fit the narrow screen width, preserving the red and white color scheme.

D-Crit is the digital home for the MA in Design Research, Writing, and Criticism at the School of Visual Arts. The website serves as a critical hub for academic discourse, showcasing program details, faculty expertise, and student achievements. It functions as both an informational portal for prospective graduate students and a curated archive of intellectual contributions to the design field. The visual identity is bold, academic, and unapologetically typographic. Utilizing a high-contrast palette of vibrant red and stark white, the design employs oversized serif typefaces that command attention and signal authority. The layout balances a structured, editorial grid with playful, oversized interactive elements, creating a sophisticated yet energetic aesthetic that mirrors the rigorous and contemporary nature of design criticism.

Industry

Design

Colors
Buckets
Palette
#F4FBFA
#221E20
#CCC6C1
#A59A92
#685E52
#FD0303

Technology

Pagespeed
Desktop
72
Performance
92
Accessibility
96
Best Practices
92
SEO
Mobile
61
Performance
92
Accessibility
96
Best Practices
92
SEO
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