Niceshit

The desktop homepage features a minimalist black background with white text. A large hero image shows a Ketel One vodka bottle next to the bold, stylized text 'Drink Marvelously.' Navigation links for Services, Work, Studio, and Journal are at the top, and the brand mission statement is displayed in a large, expressive serif font.The mobile version presents a vertical layout with the brand mission statement prominently displayed in large, white, handwritten-style typography against a black background. The hero imagery is scaled down, and the navigation is simplified, focusing on a single-column scroll of content and project links.

Niceshit is a creative agency dedicated to crafting moving narratives that spark emotion and drive action. Their work spans across diverse sectors, from refreshing global travel brands to creating impactful visual identities, positioning them as a versatile powerhouse in the storytelling space. The visual identity is unapologetically bold and expressive, characterized by a high-contrast interplay between sophisticated typography and raw, hand-drawn illustrations. By blending a minimalist layout with a gritty, lo-fi aesthetic, the brand communicates a sense of authenticity and creative rebellion that appeals to forward-thinking clients looking for more than just standard corporate output.

Industry

Design

Colors
Buckets
Palette
#FFFFFF
#020202
#968A86
#EDEBEA
#CCC2B7
#166AE2

Technology

Hosting
Miscellaneous
Programming languages
Web frameworks
Web servers
Pagespeed
Desktop
100
Performance
89
Accessibility
100
Best Practices
82
SEO
Mobile
100
Performance
73
Accessibility
100
Best Practices
82
SEO
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