Pointer Creative

The desktop homepage features a minimalist white background with bold, black typography. A large headline announces 'WE ARE NOW PART OF EHOUSE' followed by a subheadline about ecommerce solutions, with a navigation menu at the top right and a scrolling news ticker at the bottom. Below the hero text, a 'RECENT LAUNCHES' section begins with large, high-quality imagery.The mobile version uses a similar high-contrast black and white color scheme but features a simplified layout. The navigation is condensed into a hamburger menu icon at the top right, and the large headline and subheadline are stacked vertically to fit the narrower screen width above the 'RECENT LAUNCHES' image section.

Pointer Creative is a specialized ecommerce agency focused on delivering high-performance Shopify experiences. Now part of eHouse, the studio positions itself as a strategic partner that plans, designs, builds, and launches unified commerce solutions designed to give brands a competitive edge in the digital marketplace. The visual identity is unapologetically bold and high-impact, utilizing massive, heavy typography that commands attention. The design language leans into a modern, high-contrast aesthetic, pairing clean layouts with striking pops of neon yellow to drive action. It is a sophisticated yet aggressive brand identity tailored for ambitious ecommerce merchants who value both aesthetic excellence and technical precision.

Industry

Design

Colors
Buckets
Palette
#FFFFFF
#BFC5B6
#090A09
#E5DCD2
#595143
#8F9A8E

Technology

Pagespeed
Desktop
47
Performance
98
Accessibility
77
Best Practices
92
SEO
Mobile
45
Performance
98
Accessibility
77
Best Practices
92
SEO
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