Standard

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The desktop homepage features a clean, minimalist design with a large hero image of a bright, modern living room containing a yellow armchair and wooden furniture. A navigation bar at the top includes the Standard logo, service links, and contact information. The layout uses a light beige and white color palette with ample whitespace and large, high-quality interior photography.The mobile version simplifies the layout, replacing the top navigation bar with a hamburger menu icon and a centered Standard logo. The hero image remains prominent, followed by a stacked layout of text and images. A sticky contact footer at the bottom provides a phone number and a call-to-action button for inquiries.

Standard is a premium renovation and lifestyle design firm based in the Kansai region of Japan. The website serves as a sophisticated digital portfolio for their high-end residential and commercial renovation projects, specifically highlighting their '& spice' collaboration series which integrates professional lifestyle experts to create curated, comfortable living spaces. The visual identity is rooted in a refined, minimalist aesthetic that mirrors the quality of their craftsmanship. Utilizing a soft, warm color palette of creams and earthy tones, the design emphasizes airy, light-filled photography and ample white space. The typography is elegant and understated, targeting a discerning audience of homeowners and business owners in Osaka, Kyoto, and Hyogo who value modern design, bespoke furniture, and seamless spatial planning.

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Pagespeed
Desktop
67
Performance
88
Accessibility
81
Best Practices
100
SEO
Mobile
60
Performance
88
Accessibility
81
Best Practices
100
SEO
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